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<funhouse: ad graveyard>
Not rocket science.
Rejected B/W Newspaper Ad. Client: Automax, Car Wash system. Agency: Grupo Novel. Art Director: Roberto Munoz. Writer: Roberto Munoz. Killed by: Client. Rationale: "I don't get it." MORE »
What it means
Translation: "The motor is ok, but the body has some problems."
We're still not sure what it means.
Reader Lady Interference provides this alternate translation: "The motor is good, but does the auto body have problems?" She adds:
"It's okay to say 'the motor is fine,' but remember the placement of the words on the question portion of the heading and the question mark at the end (why they didn't also put a ¿ at the start of the question part is beyond my comprehension). Maybe that's why the guy who rejected the ad didn't understand it ... or something along those lines ... heh."
We're still wondering how Einstein got involved. Still, better here than in those Pepsi commercials.
Reset bookmarks to www.zeldman.com. Ahead Warp Speed.