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A Book Apart: Designing for Emotion & Mobile First

WE ARE THRILLED to present the two newest volumes from A Book Apart (“brief books for people who make websites”):

  • Make your users fall in love with your site or application via the precepts packed into Aarron Walter’s new Designing for Emotion. From classic psychology to case studies, highbrow concepts to common sense, DfE demonstrates accessible strategies and memorable methods to help you make a human connection through design.
  • Learn data-driven techniques that will make you a master of mobile with Mobile First. Former Yahoo! design architect and co-creator of Bagcheck, Luke Wroblewski knows more about mobile experience than the rest of us, and packs all he knows into this entertaining, to-the-point guidebook.

For a limited time, save 15% when you buy both together!

A Book Apart, Designing for Emotion & Mobile First Bundle.

By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

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