Categories
clients Design Happy Cog™ launches Redesigns Websites

Happy Cog redesigns Zappos.com

Zappos.com, redesigned by Happy Cog.

Free overnight shipping; a liberal return policy; friendly service: it’s no secret that Zappos.com positions the customer as the cornerstone of their brand promise. Yet despite their success, Zappos.com was a website with a problem: their business growth had outpaced the slowly-evolving aesthetic of their website. While the site enabled customers to make their purchases quickly, it didn’t capture and embrace the hallmarks of the Zappos.com culture. Enter Happy Cog. (Read more.)

By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Employer Brand at Automattic. Publisher, AListApart.com & ABookApart.com. Ava’s dad. Pete’s brother (RIP). He/him.

%d bloggers like this: