Print & Postcard Campaign, 2000. One of five ads. Client: Butch Pet Foods. Interestingly enough, the client had no problem with these ads. Intended as a direct mail postcard campaign, this ad and its four brothers were banned for obscenity in New Zealand. Rather than lick their wounds and call it a day, the marketers at Butch Pet Foods managed to place print versions of the ads in the Australian editions of Penthouse and Playboy. The series continues overleaf. MORE »
1995–2002 Jeffrey Zeldman Presents
Reset bookmarks to www.zeldman.com. Ahead Warp Speed.