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<funhouse: ad graveyard>

Ruff!

It's a dog's life. Four out of five in a series.

Print & Postcard Campaign, 2000. One of five ads. Client: Butch Pet Foods. Interestingly enough, the client had no problem with these ads. Intended as a direct mail postcard campaign, this ad and its four brothers were banned for obscenity in New Zealand. Rather than lick their wounds and call it a day, the marketers at Butch Pet Foods managed to place print versions of the ads in the Australian editions of Penthouse and Playboy. The series continues overleaf. MORE »


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