16 Apr 2009 12 pm eastern

“Taking Your Talent to the Web” is now a free downloadable book

Taking Your Talent To The Web, a guide for the transitioning designer, by L. Jeffrey Zeldman. Hand model: Tim Brown.

RATED FIVE STARS at Amazon.com since the day it was published, Taking Your Talent to the Web (PDF) is now a free downloadable book from zeldman.com:

I wrote this book in 2001 for print designers whose clients want websites, print art directors who’d like to move into full–time web and interaction design, homepage creators who are ready to turn pro, and professionals who seek to deepen their web skills and understanding.

Here we are in 2009, and print designers and art directors are scrambling to move into web and interaction design.

The dot-com crash killed this book. Now it lives again. While browser references and modem speeds may reek of 2001, much of the advice about transitioning to the web still holds true.

It’s yours. Enjoy.

Oh, yes, here’s that ancient Amazon page.


Short Link

Update – now with bookmarks

Attention, K-Mart shoppers. The PDF now includes proper Acrobat bookmarks, courtesy of Robert Black. Thanks, Robert!

Filed under: art direction, books, Community, content, creativity, CSS, Design, downloads, Free, Happy Cog™, HTML, Ideas, industry, Information architecture, jobs, Layout, Publications, Publishing, reprints, State of the Web, The Essentials, The Profession, Tools, Typography, Usability, User Experience, UX, W3C, Web Design, Web Standards, Websites, Working, writing, Zeldman

150 Responses to ““Taking Your Talent to the Web” is now a free downloadable book”

  1. Michael Owens said on

    I actually bought this book back in high school. Absolutely loved it as a gateway book from print design to web design.

  2. Josh Clark said on

    Thank you for sharing this with us for free! Really appreciate it!

  3. TFHackett said on

    Thanks for making this available! I’m looking forward to reading.

  4. Chris Harrison said on

    Here’s a copy of the PDF cropped to size: http://cdharrison.com/media/0735710732_takingTalent_cropped.pdf (Hope it’s okay I did this, Z. If not, I will kill the DL.)

  5. Manuel said on

    Just thinking, there might be some value in open sourcing this book, and having people update some bits like screenshots, figures, bandwidth numbers, etc… As much as I love the content, it’s very hard to talk to visual people with 10-year old screenshots…

  6. RayMcK said on

    Thanks Jeffrey. You make our lives richer in so many ways. Now my two copies will be worth more!

  7. Tim Brown said on

    Jeffrey, without having had Taking Your Talent to the Web’s influence I would not be the web designer, thinker, writer, nor person I am today.

    I know folks can say that about a lot of experiences in life, but this book is special. You obviously wrote it for more than a profit. For more than attention. Reading it instilled in me values that continue to make me happy, have changed the way I think and communicate with others, and encourage me to share my energies with others in similarly selfless ways.

    Plus, this book helped make possible my current and thriving career as a web designer and thinker. I can’t thank you enough.

  8. Alan Bristow said on

    Thanks! ^_^

    Looking forward to reading this. You’re such a nice chap.

    Cheers,

    -Alan

  9. Gabi Moore said on

    Awesome! I’ve been wanting this book for ages!

  10. Free Book for Print Designers Transitioning to Web said on

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  11. Phil Diddy said on

    Jeff, you rock da boat! This is great!

  12. Jason Friesen said on

    Hurray! I’m forwarding this to our internal graphic designer at our community college right now!

  13. Mr. Darcy Murphy said on

    Thank you so much.

  14. Jenny Gray said on

    I bought this book in 2003, though strangely enough I didn’t start reading it until yesterday. I must admit I was a bit skeptical about it’s relevance eight years down the road…no more! I’m about 1/3 of the way through and can’t wait to finish it! Thanks so much for making it available to everyone!

  15. Jeffrey Zeldman said on

    @Chris Harrison: Thanks! I’ve moved your cropped PDF to my server, and replaced my PDF with yours. All links in the blog post now point to the cropped version. You are awesome.

    @Manuel: A “Taking Your Talent to the Web” WIKI, allowing community members to annotate each page of the book with updated examples, screen shots, etc., would make a nice next step.

    Jenny Gray: How kind of you to say.

  16. Thorvald said on

    Thank you for sharing your book. I might sneak some ideas out of it for use with our art director… >;-)

  17. Cindy said on

    THANK YOU SO MUCH!

  18. Jan Vantomme said on

    Thanks for putting this book online Jeffrey.

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  21. Laura Keen said on

    I bought this book when it was first published. I was in design school in Dallas and my instructor turned us on to Jeffrey and web standards. I found my second career then. It took me all the way to Washington DC. Thanks Jeffrey!

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  23. All Good Found said on

    Jeffrey,

    Thank you for the gift!

    And I´m really looking forward to the 3rd edition of “Designing with Web Standards”!

  24. Taking Your Talent to the Web on Flickr - Photo Sharing! said on

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  25. Erin said on

    Thank you very much for releasing this book. After reading “Designing for Web Standards,” I went looking for “Taking Your Talent to the Web,” only to find it was out of print. I loved DWWS (so much that I own both editions), so I am looking forward to reading this.

    In the 14 years I’ve been doing web work, I find that a lot of older texts still have content relevant to today. There are a lot of underlying principles which we may have lost sight of in the process of switching to a new, shiny methodology.

    Thank you again!

  26. Don Ulrich said on

    Jeffrey,
    Thanks for releasing this. Good information never goes stale,

  27. kieran said on

    Thanks allot!

  28. Lil' Peekr said on

    Thank you for making your book available for free/download. Great work can stay fresh and relevant for a long time. I’m sure it’s jam-packed with good stuff. Download completed, time to start reading…

  29. faisal alim said on

    thanks J.

    i will be reading this book soon btw are u planning to put up some more free PDF books – just wondering!!!

    ;)

    But thanks a lot.

  30. » Blog Archive » Misch-Masch 2009-04-16 portenkirchner.net said on

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  31. Andrii Ponomarov said on

    Thank you so much!

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  33. @TJ said on

    Sure, maybe modem speeds are outdated, but “People surfing on EDGE browsers on their iPhones” is very 2009.

    And if you think that 3G is better, take a look at AT&T’s 3G coverage map and guess how many people don’t have access to 3G.

    Just another datapoint.

  34. GP said on

    I remember when I bought the book, back in 2001. What a great source of inspiration, and so well written! My favorite one: “Every site should immediately engage its intended audience with compelling content that invites exploration.” (p. 70) Still true & true & true & true.
    Thanks!

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  37. Stacey Sansom said on

    Thank you!

  38. Dear Print Designer Doing Web Design, | Aloe Studios Blog said on

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  39. Kathleen Coles said on

    Wonderful. Thank you!

  40. Het MacFreak® Forum - Interessant boek voor print-mensen die meer webkennis willen said on

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  41. Michael Kozakewich said on

    I can only imagine where I was in 2001. Just going into high-school, I guess!
    I look forward to reading it.

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  45. Dale Cruse said on

    Two years ago at An Event Apart Boston I sat next to you and asked you to do this. And now you’ve done it! Thank you!

  46. Jeffrey Zeldman said on

    Thank YOU, Dale Cruse. It was a brilliant idea. :)

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  48. Calin said on

    Thank you, Jeffrey. It’s really nice of you to do that.

  49. 布里斯班 said on

    Thanks so much! Great book to read.

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  51. Retrofuturs said on

    Thanks for the free download, I’m intereted by this !

  52. tim said on

    Wow thanks very much!!!

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  54. Josh Stodola said on

    Long live the king!

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  61. Thiago Cavalcanti said on

    Thanks Jeff!

    Though I never did design for printed media, this will surely come in handy whenever I need to make associates with a background in print understand the basics of web think.

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  64. Jason Grant said on

    Thanks for this.
    Could be a useful piece of reading for clients.

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  76. Anon said on

    Your site fails validation! Professional?

    Line 241, Column 143: required attribute “type” not specified

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    [...] [...]

  78. Stéphane Deschamps said on

    I bought this book a few years ago. And still quote it!

    Very, very good book!

  79. Jesse of Denve Web Design said on

    I read this book a few months back and it’ worth the $, some really good stuff in there. I think my local B&N still sells it.

    -Jesse – Denver Web Design

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  84. Jose Cheung said on

    I just dl’d it, but when I tried to open it with Acrobat Reader, I got a message that the file is damaged, and cannot be repaired.

  85. markku said on

    Thanks Jeffrey! I’ve been looking forward to reading this but never got to see a copy available here in the Philippines. I’m sure this will be a worthy read. =)

  86. Eric D. Greene (artist) said on

    Can’t beat that!! Thanks Jeffrey :D

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  97. the Life of a Webmaster said on

    thanks for the book

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  103. Karin Merx said on

    Thank you so much for this. I already read ‘Designing with web standards’ 1 and 2 and they both brought me so much. Now this, how can you say you failed as a writer?? well, they read like a novel.

  104. roné/di/kristu said on

    Thank you!

    Yesterday I finally bought another great book: “Designing with Web Standards”. I consider this as a discount: buy one book and get another one for free! ;)

  105. Andrea Tani said on

    You are God Jeffrey!

  106. Fred Howell said on

    Re: allowing people to annotate each page of the book online wiki style – as a test I put the pdf onto A.nnotate.com so readers can attach comments to particular highlighted text and images, e.g.:

    a link to a note on a page

    index of comments on the book

    Jeffrey – let me know if you want me to kill the links – I thought it might be an interesting way for readers to add their comments to the text.

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  108. Nice Web Type - Getting started said on

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  112. PJ Cabrera said on

    Thanks for sharing this. Much appreciated.

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  114. coskunlar vinc said on

    this might be a useful book for some “web” designers I know.

  115. abdel said on

    great it’s interesting ill read it soon.

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  118. Prot said on

    Ta muchly, looking forward to reading this.

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  121. jt said on

    @jose cheung

    I also got that message when using my favorite (old) version of Acrobat. It opened fine in a newer version.

  122. Matt said on

    Thank you Jeffery!
    You rock!

  123. Carlos Z. said on

    You the man señor Zeldman.

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    [...] April 17, 2009 12:29 PM Hello allThis free PDF is worth a download, I read it about 6 years ago and got a lot out of it, Its a bit dated with [...]

  127. We had massive layoffs at my newspaper yesterday - Democratic Underground said on

    [...] geckosfeet A free download from one of his websites. It’s more oriented to the creative side though.http://www.zeldman.com/2009/04/16/taking-your-talent-to… /It’s a whole book so it might take a while without [...]

  128. Designers'Couch: “Taking Your Talent to the Web” is now a free download said on

    [...] “Taking Your Talent to the Web” is now a free download [...]

  129. Free Book Downloads - Part 48 said on

    [...] Zeldman is well known in web design and he is now allowing the download of one of his older books on web design called Taking Your Talent to the Web. This book’s audience is “print [...]

  130. » 30 More Essential PDF Documents Every Designer Should Download :: Positive Space Blog said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  131. 整理30个设计爱好者应收藏的书【pdf】 | 鹏博客 said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  132. 60 PDFs que todo designer precisa ter! | DESIGN on the ROCKS said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  133. EMIC said on

    Wa, I have downloaded it ! SO Great!

  134. Lauren said on

    Thanks! Even though this isfrom 2001, I know it will be just as relevant and useful today (especially for someone with as much to learn as I do!) as the first Designing With Web Standards book still is. I mean, it’s from Zeldman! :P I eagerly await Designing With Web Standards third installment as well. Sincerely, ~Lauren

  135. BENDET said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  136. Taking Your Talent to the Web | Ebooks Forge said on

    [...] This is an explicit and detailed guide, an intelligent Number of page: 449Img: Author LinksDownload BookShare and [...]

  137. Taking Your Talent to the Web | Ebooks Forge said on

    [...] designers as they expand their existing careers to include the new field of professional Web Design.Author LinksDownload or Read Book hereShare and [...]

  138. Imokon said on

    Thank you. This is priceless.

  139. Rick said on

    I bought your book from a local bookstore when I was just starting this web design gig, and it was the best book on web design. I still have it among the books on my table, and refer to it once in a while. Thanks for putting it up for download. God bless!

  140. Mike said on

    Just… Thanks!

  141. Jeffrey Zeldman nos ayuda a “llevar nuestro talento al web” - WTFeed! said on

    [...] con modem son obsoletas pero los principios presentados en el libro mantienen su vigencia. Sigue este enlace para descargarlo gratis de su sitio [...]

  142. Twitter Trackbacks for “Taking Your Talent to the Web” is now a free downloadable book – Jeffrey Zeldman Presents The Daily Report [zeldman.com] on Topsy.com said on

    [...] link is being shared on Twitter right now. @geoperdis, an influential author, said Great gift from [...]

  143. Gaurav M said on

    Thanks Sir !

  144. Liviu said on

    Wow, this book is amazing, it’s nice to see that is free for download, I just took it no time to think about :)

  145. Web Design References: Standards, Guidelines and Patterns said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman(free downloadable book) [...]

  146. Eleven really useful, free marketing eBooks | Karelia Software said on

    [...] 9. Taking your Talent to the Web by Jeffrey Zeldman. Really geared toward web designers, it's probably a useful read for the indie who wants some good tips about building an effective website. (PDF) [...]

  147. 30 More Essential PDF Documents Every Designer Should Download | Web Design said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  148. Happy Cog Studios: About Jeffrey Zeldman said on

    [...] guide for transitioning designers; New Riders, 2001. Now available as a free download from [...]

  149. 30 More Essential Pdf Documents Every Designer Should Download said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

  150. Essential PDF Documents Every Designer Should Download | MikeCapson.com | A Saint John Web Designer said on

    [...] Taking Your Talent to the Web – Jeffery Zeldman [...]

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