Categories
An Event Apart Design Diversity events industry Women's Studies

Women in web design: just the stats

The underrepresentation of women and minorities in the information technology workforce is like the weather: everybody talks about it, but nobody does anything.

In February 2007, Jason Kottke called our community on its inertia by publishing information showing the low percentage of female speakers at conferences about design, technology, and the web. One conference he cited was An Event Apart, which I founded with Eric Meyer.

How can conference organizers, employers and educators help our field better reflect the world we live in? One problem in deciding what to do about the issue is that, as is so often the case with matters of equality and justice, surprisingly little is known about the phenomenon or its causes. Feelings and anecdotes are plentiful, facts are scarce.

So An Event Apart commissioned a fact-finding mission. We hired researchers at The New York Public Library to find out everything that is actually known about the percentage of women in our field, and their positions relative to their male colleagues. Because such research could go on indefinitely, we assigned the project a budget and time-frame; researchers worked within those constraints.

The data they mined concerned women and minorities in the information technology (IT) workforce. IT was as close as we could come to our specific field. There is no data on web design and web designers. Web design is twelve years old, employs hundreds of thousands (if not millions), and generates billions, so you’d think there would be some basic research data available on it, but there ain’t. (Maybe A List Apart will gather such data one day, perhaps in collaboration with a logical partner like Boxes and Arrows.)

So the first disclaimer is that our research covers IT, not just web design. The second is that we’re still sifting the data we received. This is nothing like a final report. If a final report emerges, it will come from An Event Apart.

All that out of the way, the picture that emerges is disturbing:

  • Men outnumber women in this workforce by over three to one.
  • The percentage of women employed in the field is declining instead of growing.
  • Women who participate in the field may not be promoted as often or as high as their male colleagues.

Here, briefly cited, is a small portion of “Untapped Talent: Diversity, Competition, and America’s High Tech Future,” a 21 June 2007 special report by the Information Technology Association of America:

This study by the Information Technology Association of America (ITAA) finds that women and most racial minorities remain significantly underrepresented in today’s U.S information technology (IT) workforce. By examining data from the Bureau of Labor Statistics (BLS) Current Population Surveys, this report, like previous ITA diversity studies conducted in 1998 and 2003, documents the percentages of women and minorities in BLS occupational classifications that comprise the IT workforce in 2004 and compares them to previous years to determine the progression and regression of diversity. The data presentation is followed by a discussion of possible barriers to entry for underrepresented groups and solutions to overcoming those barriers. The report also highlights successful public- and private-sector groups that encourage more diversity and support women and minorities in IT.

The news here is not good: The percentage of women in the IT workforce has declined by 18.5% since 1996, from a high of 41% in 1996 to 32.4% in 2004. This is true even while the percentage of women in the overall workforce remained relatively unchanged. Women are also far less likely to return to the IT workforce….

The declining representation of women is due largely to the fact that one out of every three women in the IT workforce fall into administrative job categories that have experienced significant overall declines in recent years. When those categories are excluded from the analysis, the percentage of women in IT drops from 32.4% to 24.9%. The figures represent no progress in the numbers of women in the professional or management ranks from the relatively low 25.4% mark achieved in 2002. At best, the data suggest that the number of all women in the IT industry is dropping substantially; at worst, these statistics illustrate a situation in which women are failing to advance in the managerial and professional ranks and the IT industry is failing to draw on a critical talent base.

Clearly, there is much to be done. Stay tuned.

[tags]diversity, IT, design, webdesign, women, workforce[/tags]

Categories
Accessibility Design Diversity Standards

Where are the Women? Where are the Links?

Nothing delights web designers more than a friendly discussion on women in design and technology. One version of this perennial crowd-pleaser runs, “Where are all the women?” AKA “Why don’t more women participate in design/technology?” The discussion may then fault men for making design or technology seem “hard” or “unattractive”—as if women avoid doing things that are hard, a proposition that’s as ludicrous as it is sexist.

A more accurate variation on this theme acknowledges that there are truckloads of busy, competent women in design (or technology), and asks why women’s achievements in these fields go grotesquely under-reported and under-recognized. That is a fair and important question but we are not here to answer it. Nor are we here to address the creepy predatory behavior to which prominent women in our field are often subjected.

We are here because a postcard from the Art Directors Club alerted me to “The Woman Vanguard,” an ADC [Art Directors Club] Young Guns Live workshop and presentation moderated by the wonderful Debbie Millman, sponsored by Adobe, and apparently featuring the work and thoughts of some leading young female art directors.

That sounded good to me and might to some of you, too, so I decided to learn more by visiting the Art Directors Club’s website and potentially sharing what I learned. And there, hope shattered.

I would link to a page about this event if I could find one on the site. But there are, as near as I can determine, no “pages” on the site. It’s all Flash text (pixellated 1997 style) in squat little iframes. You are always, essentially, on the home page. If you’re lucky enough to stumble onto what you came looking for, you won’t be able to bookmark it or share it. I could spend an hour discussing what’s wrong with this site, but so could anyone reading this. You all know this. Why don’t the site’s creators?

The Art Directors Club’s site was designed by R/GA, an agency run and founded by visionaries. I respect them immensely as art directors and filmmakers. Respect doesn’t cover it. I am in awe of their founder and of their years of achievement in their realms of expertise. But they have no business designing websites, if this is the best they can do on behalf of a leading organization whose purpose is to recognize and promote visual culture.

Information architecture. Usability. Accessibility. Web standards. If you don’t know about these things, stop designing websites until you have learned. Competence in graphic design is merely a baseline; it does not qualify you to create user experiences for the web.

Every time I think I can stop talking about these obvious, simple truths, some crazy bad 90s style train wreck hits me headlong and makes me weep anew.

[tags]ux, ia, webdesign, design, userexperience, usability, adc, artdirectorsclub[/tags]

Categories
Blogs and Blogging Community industry Publishing Zeldman

Comments are the lifeblood of the blogosphere

I spent the latter half of last week with my dad (photos). I did not bring a laptop, nor did I use any of his computers to access the internet. The trip was about dad, not about dad between e-mails.

When I returned to New York City, 193 comments awaited me in the moderation queue. 191 were spam. Some concerned a young lady. Others promoted medications. Two of the 193 comments were actually relevant to my site’s content, although they were trackbacks, not comments. (By the way, Wikipedia, which is it? TrackBack, with an intercap, or Trackback, without? Wikipedia’s trackback entry has it both ways.)

I use Askimet to control comment spam, and although it missed the 191 spam comments previously mentioned, it did flag as spam an additional ten comments, eight of which were spam. The other two were actual reader comments—the only real comments that came in while I was away. Askimet works for most users. Nothing works for me. But I digress.

Executive Summary: Of 203 comments received in a three-day period, two were comments (falsely flagged as spam), two others were trackbacks, and the rest were spam, although 191 of them were not identified as such. If comments are a site’s lifeblood, my site is having a stroke. (Which, by the way, was a popular verb in 42 of the spam comments I received.)

If I wrote more frequently, I would not get less spam, but I would enjoy a higher proportion of actual comments. I wrote every day, several times a day, for years here before comment systems, let alone blogging tools, were available. These days I have less time to write here or anywhere. But I will write more, promise.

I would get much less spam if my site were less frequently linked to and visited, but who wants a less-linked, less-visited site?

I would get no spam if I turned off comments, but I would also get no comments. And comments, real comments, are good.

Or so they tell me.

Comments off.

Kidding.

[tags]blogs, blogging, blogosphere, comments, spam, commentspam[/tags]

Categories
Accessibility An Event Apart Boston cities Design development events Standards

From Bulgaria With Love

An Event Apart Boston 2007 was the best attended show since Mr Meyer and I founded our design conference scarcely sixteen months ago. Attendees came from as far away as Singapore and India. They hailed from Bulgaria (2), Canada (12), Estonia (1), Finland (2), India (1), Ireland (1), Latvia (1), Singapore (1), Sweden (1), the UK (3), and the US (510).

In all, 546 web artisans descended on Boston for our two-day event. The engagement and commitment of this audience were electric. Rather than waste pixels on my impressions of the show, I submit these third-party posts and artifacts:

Photos and slide shows

Flickr Event Apart Boston 2007 photo pool
Featuring swag, special effects, and the elusive decopus.
Ethan Marcotte’s Event Apart slides
Viewing slides without seeing the speaker’s live presentation is like trying to understand world events by looking at a photo of Mahmoud Ahmadinejad. Nonetheless, here are the slides from “Web Standards Stole My Truck!”
Dan Cederholm’s Event Apart slides
Beautiful slides (same disclaimer applies) plus a nice little post.

Posts and commentary

Pelennor Fields Day One
Pelennor Fields Day Two
Matt Winckler’s quick summaries and reviews of the presentations. “The goal is to provide a few-sentence summary of each talk, followed by my quick rating on a scale of 1 to 10, followed again by my brief explanation of the rating.”
stevekarsch.com: An Event Apart, Day One
stevekarsch.com: An Event Apart, Day Two
Steve Karsch’s notes make you feel as if you were there.
Chausse.org: Thoughts from An Event Apart
“An Event Apart Boston was a great experience. Whenever I’m at a conference, I get an insatiable urge to drop whatever I’m doing with my life and become an expert at whatever the speaker’s talking about. Anyway, a few notes.”
An Event Apart Boston – from the Aten Blog
Justin Toupin, co-founder and design lead for Aten Design Group, reviews the show: “The conference was amazing. Nine expert speakers presented on a range of topics from the conceptual to the practical. I’ve never been so happy to sit in one place for so long.”
Ed’s Development Blog: Back from AEA
Ed Higgins: “It was the first conference I’ve been to that I’ve been sad about it ending. Typically the last day of most conferences just drags… At AEA, every session was gold and I wish it could’ve lasted longer.”
AEA Boston, Day One: Jeffrey Zeldman’s Writing the User Interface
Cromulent Code: write-up of “Writing the User Interface,” my talk on Day One of An Event Apart Boston 2007. “How text contributes to a site/s usability and branding.”
Grapefeed: An Event Apart
Grapefeed’s experiences at An Event Apart Boston included a nerve-grinding, last-minute scramble to an alternate train station when the Back Bay station was sealed off because of a gas leak. (Same thing happened to me.)
ivantohelpyou: Notes from An Event Apart, Boston, Day
Blow by blow impressions.
impending post explosion
Stellargirl: “Just got back from An Event Apart Boston… I totally feel like the kid in that Far Side cartoon who says, ‘May I be excused? My brain is full.’”
days without a job: An Event Apart – Boston
“First day of a two day conference was great. We were told that there were more than 500 attendees!”
Zeldman Gem of the Day
Hardly a gem, but this excerpt captures part of the thrust of my talk on “Selling Design.”
Cameron Moll: AEA Boston
Highlights from the perspective of a (great) speaker.
Adobe’s Scott Fegette: CS3 Launch at An Event Apart
“I’ve been answering questions all day at An Event Apart about the new CS3 products. Even better, I gave away … three advance copies of CS3 Web Premium to three lucky attendees. An Event Apart is a really great mix of disciplines all centering on site design and development. I’ve talked to educators, government developers, indie web production shops, animators and video pros- just in the last hour alone.” (Adobe was a sponsor of An Event Apart Boston.)
Meyerweb: After Boston
Event Apart co-founder Eric Meyer: “I see the attendees at AEA as the craftsmen and women of the web. Sure, there are shops mass-producing sites, the way a factory churns out cheap clocks. That’s fine if you just want something to put on your nightstand. But if you want an elegant, finely tuned work of art that you’d hang in a prominent place, a clock that is as much a point of pride as a timepiece—you find a craftsman. And that’s who came to Boston. That’s who comes to An Event Apart.”

[tags]aneventapart, aeaboston07, aeaboston2007[/tags]

Categories
business Community industry Publishing

Web 2.0 Buyouts: Butchers vs. Farmers

As Web 2.0 Buying Season winds down, it is pleasant to consider what was different about it. This time, for the most part, the buyers have been farmers, not butchers. They bought to nurture, not to kill.

The merger years

Before the web, I worked in advertising. I survived the Merger Years. Charles and Maurice Saatchi, the art collectors, were among several groups scooping up ad agencies as investments. Not infrequently, incompatible shops were jammed together to see what stuck. My first New York ad job was at one of these misbegotten unions; I started on the very day more than half the staff got canned as a direct result of the merger.

The new owners had performed unholy matrimony, forcing a dewy-eyed little shop in Minneapolis to love and cherish a dull, aging cash cow in New York. They probably imagined that the cold New York joint would warm to the creative touch of its young spouse, while the Minneapolis branch would somehow grow as lucrative as the boring but high-earning Gotham shop. It wasn’t meant to be. Clients ran screaming; staff were kicked out after them.

Behind the iron doors

“Oh, boy, my first New York job!” I said aloud as I approached the iron doors.

I walked into a tragedy. Women wept, carrying boxes. Ashen-faced middle-aged copywriters with bad portfolios—parents of young children—suddenly realized that they were unemployable.

The floor on which I was to work was being frantically redecorated to match the corporate colors of Minneapolis as almost everyone who worked there was laid off within a space of hours. “Pardon Our Appearance, We Are Redecorating” proclaimed a happy illustrated painter on a large sign. His was the only grin to be seen. Someone eventually drew an executioner’s hood over the happy painter’s head, and replaced his brush with an axe. Okay, that was me.

Over the next few years, the Saatchis brought in one brilliant outside creative director after another to try to make the merger work. I learned from all of them. The place was great for me in that way. It was also a fine source of drinking buddies. Almost nobody could handle the daily surrealism sober.

I worked at other places over the years. The great ones were small and created their own cultures. The not-so-great ones had almost always been good until they got too big.

Web for sale

Years later, I was a web designer doing independent content on the side. Some of my friends were also doing independent content. Some of them sold their sites to corporate buyers.

I was glad to see creative people get a paycheck, but suspicious because of what I had seen of mergers in my previous career. I feared that the buyers might not understand what they had bought, and might try to make it something it was not. And that indeed is what happened, every time.

Stay cool

In one instance, a married couple and their friend built up one of the first great educational sites for web developers. Everybody who knew the acronym HTML read this site in the mid- to late 1990s. It was informative, opinionated, and leading-edge. The writers were front-line web developers. They weren’t just ahead of the curve, they were helping to shape it. And they weren’t just technology writers, they were personalities. Huge personalities.

They also knew how to keep readers coming back, and and how to turn readers into a community. One way they did both these things was by honoring a different website every weekday. Hundreds of thousands of web professionals tuned in Monday through Friday to find out what site was being put forward as cool, and to argue passionately about whether it deserved such kudos.

It all changed the moment a traditional publisher bought the site, for what, by later standards, was surely a mere chest of shells and beads.

Out went the big personalities. (Literally. The founders were so frustrated, they soon quit.) Front-end web development articles focused on sponsoring companies’ technologies instead of JavaScript, CSS, and HTML, and were written with anonymous professionalism instead of character. The site’s point of view disappeared, and with it, so did most people’s interest in reading it. The daily cool site became a random shot over the bow instead of demonstrating a philosophy about emerging web content. At times one suspected the daily site was picked because of some back-room deal or misbegotten partnership arrangement.

What the publishers got for their investment, after destroying everything else about it, was residual search engine juice. Maybe that was enough for them.

Fortunately, the new buyers want more.

Born to run

When a famous old-school stock photography concern bought iStockphoto, some of us feared that it spelled the end for that independent photo community. Not so. iStockphoto is still iStockphoto, only now it has money. Likewise, Yahoo! bought flickr as flickr—not as a list of users to exploit or a URL to slap ads on. It bought del.icio.us as del.icio.us; all the purchase did (besides generate paychecks) was integrate the social bookmarking tool into other Yahoo! properties (like flickr). Similarly, Dodgeball is still Dodgeball despite its purchase by Google.

One could list these buyouts all day, but it would soon grow tedious. The point is, buyers now buy to own, not to run (and ruin).

Are today’s buyers smarter? Or are they just too busy to meddle? What do you think?

[tags]web2.0, buyouts, mergers, saatchi[/tags]

Categories
Community Design events Ideas SXSW

Independent content is the new web app

Attending SXSW Interactive not only tunes us in to web trends and ideas we may have missed, it also makes clear where we are in the life cycle of developments with which we are familiar. Thus in 2001, if you weren’t already aware of it, a quick scan of panels and parties made it manifestly obvious that blogging had peaked. The spread of web standards was the previous year’s meme: practically everyone I met in 2000 apologized that their blog didn’t validate “yet.”

Two years ago, everyone I talked to at SXSW Interactive asked what app I was working on. I felt painfully unhip to still be doing content and design—like I’d shown up for a punk gig in disco drag.

But times change. Even the quickest scan of this year’s parties and sponsors made it obvious (if it wasn’t already) that the Web 2.0 “get bought” window is closing fast. If your tag management app isn’t out of alpha by next week, don’t bother—unless you actually wanted to create a tag management app, and weren’t building it to finance a Sean John lifestyle.

I came away this year with two impressions:

  1. Possibly because “Web 2.0” has pumped money into the field, people care about the craft again.
  2. Web 1.0 is the new Web 2.0.

As the second point is more interesting, I’ll focus on it.

SWSX Interactive is about zeitgeist, and what’s on people’s business cards can tell you as much about the industry as what’s being discussed on the panels. Last year people’s business cards told you that AOL, Google, Apple and Yahoo were hiring everyone with a nice blog, a SXSW panel, and an A List Apart article to their credit. This year’s business cards are about (drumroll) content.

The kind of content we used to create on personal/independent sites like {fray} and afterdinner.com, many of us are creating again (not that we ever stopped). But this time, we are creating it at the behest of companies like AOL, Google, and Yahoo.

Ficlets, for example, is a collaborative fiction site put together by Cindy Li and her colleagues. It’s awesomely cool. But instead of being something Cindy and her colleagues do at night, after their day job, Ficlets is their day job. And it’s not a long-shot day job at an underfunded startup. It’s a day job at America On-Line (and the content is part of the AIM.com network).

Not long ago, giants like AOL were buying startups like Brian Alvey and Jason Calacanis’s Weblogs Inc. network. That was smart. Now the giants are creating their own startups and networks. That’s also smart, and it’s doubtless more cost-efficient than hunting and buying.

What is the trend? First, big companies (excluding AOL) ignored the web. Then they hired professionals who didn’t understand the web to design their sites and other professionals who didn’t understand the web to create their content. Last year, or maybe two years ago, these companies began hiring smart, experienced web designers who understand usability and web standards. Now they are hiring smart, experienced web content creators. Web 1.0 is the new Web 2.0. Long live Web 3.0.

[tags]sxsw, sxswi, web1.0, web2.0, independentcontent, webdesign, aol, google[/tags]

Categories
Design Happy Cog™ Redesigns work

Happy Cog redesigns AIGA

If you develop green technologies, you dream of selling your idea to Al Gore. If you run a design agency, you fantasize about winning AIGA as a client. Originally founded as the American Institute of Graphic Arts, AIGA sets the agenda for design as a profession, an art, and a political and cultural phenomenon. In the world of design, at least in the U.S., there is nothing higher.

When AIGA approached Happy Cog to redesign their site, we figured we had no chance at all. With nothing to lose, we spoke bluntly.

We told them they had fifteen years of great content that nobody could find. We suggested that an emerging class of designers who needed what AIGA had to offer did not know AIGA and could not connect with its web presence. The site could do more, and had to do more, to reach these users. We said AIGA’s site above all others should make brilliant use of typography. It should be a joy to read—and it was not.

I reckoned AIGA would hire a more obviously design-focused shop. “Designy design” agencies is how I think of such places, and I mean no disrespect by it. AIGA would, I figured, shrug off our fairly harsh words and choose someone more agreeable. Instead, they hired us.

Months of intense collaboration later, Happy Cog’s redesign of AIGA has launched. We junked the old structure, flattened the hierarchy, and surfaced the content. We gave the site’s years of brilliant writing by the likes of Ellen Lupton and Steven Heller an appropriately readable home—one that demonstrates what web typography can achieve.

And to make the site as inspirational as it is educational, we introduced a second narrative to the user experience: dynamically chosen selections from AIGA’s design archives visually intrude at the top of every page, inviting designers to dive into the archives whenever they seek refreshment.

AIGA’s Ric Grefé, Denise Wood, Liz Danzico, and Kelly McLaughlin guided us throughout the process. They are brilliant collaborators. Chicago’s Thirdwave created the robust and sophisticated back-end architecture required to support our detailed and unusual design requirements.

Thousands of pages of old content, none of it semantically marked up, and none of it structured to match our new requirements, have been fairly seamlessly integrated into the new design. Naturally there are still some bugs (not to mention validation hiccups) to work out. AIGA, Thirdwave, and Happy Cog will be working to patch these little bumps in the days ahead.

I creative directed the project, but its quality is purely due to the incredible team that worked on it:

More information is available at Happy Cog and on Jason’s and Dan’s sites. Better still, just dive into the new AIGA.org.

[tags]aiga, design, redesigns, webdesign, happycog[/tags]

Categories
business Design events fashion Happy Cog™ Philadelphia Redesigns work

Happy Cog redesigns, 2/7/2007

Mr Mancini, my high school science teacher, grew a mustache when he began to dye his grey hair black. The dye job progressed by degrees. He was a little grey, then less grey. Nobody noticed; his mustache mesmerized us.

On the day Mr Mancini went all black, he shaved his mustache. All we noticed when he bounced into the classroom was his big, smooth-shaven face. He had to tell us that he’d changed his hair. As a man, he wanted to protect the secret of his vanity, but as a science teacher he felt morally obliged to explain the psychological trick he’d played on us.

Good redesigns work like my teacher’s hair. They are always an opportunity to fix or change a lot of things that aren’t obvious on the pretty new surface. Happy Cog has just redesigned.

It started with a sentence

The new version of Happy Cog’s website had to better convey how our agency’s business has diversified. We are first and always designers for hire. We are also publishers, whose micro-empire is expanding. And we have lately co-founded a high-profile event series.

The old site told the “design for hire” story. The redesign had to tell all three stories.

Usually this would be done by creating a navigation bar with labels like “We design,” “We publish,” and “We present.” But labels don’t connect; they separate. Navigation labels could point to three separate story-lines, but they would not make the case that ours was a holistic enterprise—that our conference, our publications, and our client services business were one.

For some time, I’ve been thinking about the primacy of words in the user interface. A sentence, I felt, could present our three businesses, and by its very nature, connect them in the reader’s mind.

The primary navigation interface had to be a sentence. And so it is.

The drawing board

One sentence led to another. I found it easy to write the new Happy Cog and easy to spin an organic architecture out of the opening sentence. But hell if I could design the thing.

I’d always designed Happy Cog; it was my baby; but every time I opened Photoshop or took crayon to paper, the results were a muddle. Maybe it was because my brain was barreling along on architecture and copy. Or maybe there are only so many times a single designer can take a new look at the same site.

I tapped Jason Santa Maria (or maybe he tapped me). Jason has one of the keenest minds and two of the freshest eyes in the business. He makes legibility beautiful. What the Ramones did with three chords, he does with two system fonts. His designs always spring from the user and the brand proposition.

His first effort sucked. (I was secretly relieved.)

A month later, Jason came back with pretty much the design you now see at happycog.com. (I rejoiced.) The painting at the top, which makes the design, is by A List Apart illustrator Kevin Cornell.

The group

We fleshed out all the pages in Photoshop or as “copy wireframes” and then called on Happy Cog’s Daniel Mall to create lean, semantic markup, beautifully optimized style sheets, and all required PHP and JavaScript contraptions. Dan also set up the WordPress blog.

Dan is as good as anyone I’ve worked with. He is super-fast yet also deeply thoughtful. We spent many a mini-session debating such things as whether the About page and its subsidiaries should include microformats. We decided not.

Mark Huot migrated the new site, a job that involved considerable strategy as well as expertise. Rob Weychert contributed additional art direction and Jon Aldinger offered additional programming.

The redesign tells our story and gives us room to breathe and grow. It is also (I think) quite pretty and thoroughly appropriate. We hope you like it, and we invite you to subscribe to Happy Cog’s RSS feed to stay abreast of all matters Coggish.

Other perspectives

Jason Santa Maria and Daniel Mall have written their perspectives on the Happy Cog redesign. They’re swell! Jason’s writeup includes information about the Happy Cog Philadelphia Open House, featuring the live music of Comhaltas. If you’re around, please visit.

[tags]happycog, design, redesigns, webdesign, jasonsantamaria, danielmall, danmall, zeldman[/tags]

Categories
cities fashion Ideas industry SXSW Zeldman

StarTAC Memories

I’m doing something different for this year’s SXSW Interactive Festival. Instead of giving a talk or participating in a panel, I’ll be sharing my mobile phone with anyone who asks. Call it a micro-meetup.

Dust off your memories. I proudly carry the Motorola StarTAC. One day it will be as collectible as a Bulova watch from the 1950s, or the first-generation iPod. I acquired it before September 11th, 2001 and have held onto it all these many days and nights.

Lots of sleeker phones with richer features have come along over the years, but their interfaces always reeked, and I’m particular about interfaces: I like them simple, clear, and functional. I never felt the need to replace my Motorola StarTAC until I saw the iPhone.

After SXSW I will retire my faithful servant and switch to Apple’s new device.

If you see me at SXSW, whip out your digital camera (or camera-phone), and ask to see my Motorola StarTAC. We’ll commemorate the micro-event with a photo, and share the photos in a special Flickr group.

See you in Austin!

Update: they keep dragging me back in

So I’m on a panel after all.

Get Unstuck: Moving From 1.0 to 2.0

Room 18ABCD
Monday, March 12th
10:00 am – 11:00 am

Moderator: Liz Danzico, Daylife

Kristian Bengtsson, Creative Dir, FutureLab
Chris Messina, Co-founder, Citizen Agency
Luke Wroblewski, Principal Designer, Yahoo!
Jeffrey Zeldman, Founder, Happy Cog

[tags]micro-meetups, SXSW, SXSWi, Motorola, StarTAC, mobile, cell, phones, iPhone, Apple, memes, flickr, photos[/tags]

Categories
Browsers Design development Standards

Safari better than Firefox?

Standardistas adore the Mozilla Firefox browser for its advanced support of web standards. (How good is it? The Web Standards Project considered declaring victory and closing shop when Netscape Corp. announced in 1999 that it would heed our advice and dump its non-compliant software in favor of the Gecko rendering engine that powers Firefox today.)

Though Firefox and related Mozilla browsers deserve credit for their unsurpassed handling of everything from the Document Object Model to MIME types, Firefox’s way with text leaves much to be desired, as the following screen shots show. Indeed, if reading is mostly what you do on the web, and if accurate typography makes reading more of a pleasure and less of a strain, then Apple’s Safari is superior to Firefox.

Lucida, Test One: with genuine italics

Zeldman.com is designed to be read in Lucida Grande, and the site originally listed “Lucida Grande” first in its style sheet. Alas, Lucida Grande lacks true italics. Fortunately, Lucida Sans has them. In a version of our style sheets used to capture the following screen shots, we’ve listed Lucida Sans first, Lucida Grande second, and substitutes thereafter. Both browers handle the site like a dream—but it is only a good dream in Safari. Open the screen shots in tabs:

Questions for discussion

  1. In Firefox, why does the text “now in its second edition. I can’t” display midway between roman and bold, and why is it so poorly antialiased? Apparently, Firefox bungles roman text that follows italics.
  2. In Firefox, why doesn’t hyphenation work? My gosh, people, it’s nearly 2007. IE5/Mac supported hyphenation.

Lucida, Test Two: using a font that lacks italics

Remember: Lucida Grande does not have italics; Lucida Sans does. But as Test One showed, Firefox can’t handle Lucida Sans correctly. So we’ve revised the style sheet. With Lucida Grande listed first in the style sheet, and Lucida Sans deleted, Safari still trounces Firefox. The experience of reading text is smoothly beautiful in Safari, much less so in Firefox.

Observations

  1. Both browsers fake the italics. But Firefox does the job crudely: a child could tell that its “italics” are faked. (Firefox slants the roman text.) By contrast, Safari fakes its italics so well (by substituting a true italic from the next available listed font that contains one) that only graphic designers and type hounds will realize that the font they’re viewing contains no true italics. See reader comments for delicious details.
  2. In Firefox, hyphenation still does not work.

Notes

It’s worth pointing out that these tests were done on Macintosh computers, which are known for their superior handling of text, and that Lucida is not some strange face chosen to prove a point. It is the default font in Mac OS X (not to mention on apple.com). Moreover, Lucida Sans Unicode, the first Unicode encoded font, shipped with Windows NT 3.1 and comes standard with all Microsoft Windows versions since Windows 98.

When I showed a friend and fellow designer these simple tests as I was working on them, he asked if I had reported “the bug” to the makers of Mozilla. But as I count it, there are multiple, overlapping Firefox bugs happening here—too many to fit into a bug-report form. I suspect that the problems have to do with Mozilla’s reliance on its cross-platform display environment. If you scuttle what an individual operating system does well in favor of what a cross-platform environment does poorly, you get what we’re seeing here. It’s not good enough.

Inferences for best practices

If your content will sometimes include italicized text, you naturally want to specify a font that contains italics. That’s just common sense. Unfortunately, as our screen shots have shown, common sense works against you here, because Firefox, although superior to other browsers in many ways, handles text like a drunken fry-cook.

When you specify the font that contains genuine italics (as we did in Test One), Firefox mishandles the roman text that abuts italicized words. When you replace that font with one that contains no italic (Test Two), Firefox fakes the italics crudely, but overall display and legibility are better than the unusable results of Test One.

Obviously there are fewer problems if you limit your website to Verdana and Georgia, but more constraints on typography are not what the web needs.

Discussion is now closed. Thanks to all who shared.

[tags]design, browsers, webstandards, webdesign, mozilla, safari, apple, lucida, unicode, windows, macintosh, osx[/tags]

Categories
An Event Apart better-know-a-speaker Design events people

Better Know a Speaker: Steve Krug

You may have heard that An Event Apart is expanding. 2007 will see big, two-day shows in fine, fancy towns like Boston, New Orleans, Chicago, and San Francisco—with more great speakers than before and at a lower ticket price per day.

Steve Krug

Take Boston, and consider but one of our nine featured speakers, Mr. Steve Krug (biography, business website), author of the game-changing usability tome Don’t Make Me Think: A Common Sense Approach to Web Usability, now in its second edition. I can’t believe we got him. I’m still awed that he said yes.

If not for Steve Krug, I wouldn’t so much as speak the word “usability” in the privacy of my home, let alone bandy it about in mixed company. Curt Cloninger memorably expressed what many of us felt when he wrote “Usability experts are from Mars, graphic designers are from Venus” in the July 28, 2000 issue of A List Apart.

Stop and smell the brimstone

Like many design professionals, I rejected usability when I first encountered it. That’s mainly because I first encountered it as a series of rules, put forward by business-oriented, lab-coat-wearing experts who were hostile to the aesthetic component of user experience. Later, the rules would soften. “Only use blue, underlined links” would give way to gentler and more flexible guidelines.

And even before this softening, there was much in the early, fire-and-brimstone approach to usability that was actually of value to web designers. I should have been open-minded enough to benefit from the helpful bits and wink at the rest. But I was too busy defending my creative turf (not to mention reliving old battles with badly run focus groups and cocky account execs) to look closer and see that usability mainly means designing for the people who use my site.

And then along came Mary

Don’t Make Me Think. Starting with his book’s very title, Steve Krug made me see. Advancing from one low-key, guilt-free, common-sense premise to the next, Don’t Make Me Think made me think. And think. Above all, it made me rethink.

Icon from archived Happy Cog projects page (non-hover state).

Consider an archived Happy Cog portfolio page. Ignore the problem of orange-on-orange, which falls more under accessibility than usability. Focus on the page’s unusual means of presenting written content. When you click an icon, relevant text emerges. Click again, and it disappears. For instance, when you gently tap Cate Blanchett, you get text about the Charlotte Gray website we designed for Warner Bros.

It’s nifty stuff—at least for a non-Flash, pre-Ajax site. Or is it? I had fun designing it; other designers had fun reverse-engineering it and adding the same show and hide effects to their pages. I even shared the code in the first edition of Designing With Web Standards, mainly to prove how easy it was to use CSS, JavaScript, and the DOM to create playful interfaces that roughly mimicked the behavior of applications and kiosk-based presentations.

But the page’s usability is awful. How could a visitor possibly know that she is supposed to click an icon to reveal pertinent hidden text? She couldn’t. Hence the explanatory text at the top of the page. If you have to explain how your interface works, maybe you need to rethink the whole thing.

Steve Krug didn’t drop by my house to tell me my design was overwrought and under-thought. And he wouldn’t have put it that way, anyway. He’s way too nice a guy, not to mention way too experienced a consultant, to base his tutelage on insults. But his book woke my conscience and reshaped how I approach my craft.

His book, which you can read during a business flight, makes a convincing case for studying your audience, learning their needs, creating pathways of experience that you hope will meet those needs, and then testing, testing, testing.

Krug convinces because he is witty, and charming, and humble, and mostly because his ideas make sense and ring true. Boiled down, the essence of usability is the same as the essence of all good design: Think more so your users don’t have to think at all.

Design, after all, is about solving problems. Start with your user’s.

Please come to Boston

An Event Apart Boston 2007

My Event Apart co-host Eric Meyer and I don’t know exactly what Steve Krug will talk about on March 26 or 27 on our stage at Marriott Copley Place. We only know we will be privileged to be among his listeners. Registration for An Event Apart Boston 2007 will open in January, 2007. (A lot) more information about the show will be available very soon.

In coming weeks, in these pages, I’ll share what each of our exciting speakers means to me. Meanwhile, enough about me and Steve Krug. What does Steve Krug mean to you?

[tags]aneventapart, Steve Krug, usability, design, webdesign, boston, conferences[/tags]

Categories
Browsers Design development

Enable caching to upload files

You’re an Apple Safari browser user. After upgrading to OS X 10.4.8, you are unable to upload files to 37signals’s Basecamp via that application’s easy, web-based uploading tools. Or you are unable to upload your logo to Boxes & Arrows’s events listing. Or you are stymied in your efforts to upload your photos to JPG Mag.

The fault lies not with Basecamp or Boxes & Arrows or JPG. Nor is it strictly because you’re using an Intel Mac. Camino, Firefox, and Opera still let you upload images over http. The problem is Safari. But not every Intel-Mac-wielding Safari user suffers from it. Many continue to upload files after upgrading to 10.4.8. They glance pityingly at you out their passenger windows as they speed past.

What is the problem? You’re a web designer. As a web designer, you’ve used a third-party product like Safari Enhancer to disable caching in your browser.

If you don’t disable caching in your browser, then Safari becomes kind of useless to you as a web development tool, because Safari hangs onto files like a junkyard dog clomps onto a postman’s thigh. Safari will hold onto outdated CSS, outdated text, outdated images. You’ll quit and restart. You’ll check your SFTP settings repeatedly, wondering why you keep uploading updated content to your web project, but Safari keeps showing you outdated content.

Safari shows outdated content for hours after other browsers (even browsers with caching enabled) have recognized that something changed. Safari does this because it makes browsing faster for ordinary users who are not web designers. It works. Unfortunately, what makes Safari fast and fun for ordinary users makes it a pain for web designers—unless they disable caching.

Before 10.4.8, you could disable caching in Safari and still upload files over http. After 10.4.8, you can’t. It’s not a feature, it’s a bug. Until Apple fixes it, you can leave caching disabled in Safari and use Firefox, Camino, or Opera as your default browser—or re-enable caching, and add an hour of Stupid Time to your web development and testing process.

[tags]web design, apple, mac, os x, safari, browsers, web development[/tags]

Categories
industry Marketing Memes

Web 2.0 Thinking Game

The most telling detail in The Economist‘s coverage of Google and YouTube was the subhead: “Google’s acquisition of YouTube shows that ‘Web 2.0’ has come of age.” A few weeks back, The Economist was calling “Web 2.0” a trend. Their phrase was, “hot Web 2.0 trend.” The magazine now intends “Web 2.0” to be understood as a sort of second edition:

This week’s pairing of Google and YouTube may come to be remembered as the moment “Web 2.0″—ie, the web, version two—came of age.

Clearly “Web 2.0” means different things to different journalists on different days. Mostly it means nothing—except a bigger paycheck. But let’s simplify what The Economist is saying:

Web 1.0: AOL buys Time Warner.
Web 2.0: Google buys YouTube.

Put another way:

Web 1.0: New media company buys old media company.
Web 2.0: New media company buys new media company.

If we’re stuck with this meaningless Web 2.0 label, let’s at least have some fun with it. Here’s my new game. I’ll start, you finish:

Web 1.0: Joshua Davis on the cover of Art News.
Web 2.0: 37signals on the cover of Forbes.

Web 1.0: Users create the content (Slashdot).
Web 2.0: Users create the content (Flickr).

Web 1.0: Crap sites on Geocities.
Web 2.0: Crap sites on MySpace.

Web 1.0: Writing.
Web 2.0: Rating.

Web 1.0: Karma Points.
Web 2.0: Diggs.

Web 1.0: Cool Site of the Day.
Web 2.0: Technorati.com.

Web 1.0: Tags.
Web 2.0: “Tags.”

Web 1.0: Bookmarking.
Web 2.0: Bookmark sharing.

Web 1.0: Pointless Flash widgets.
Web 2.0: Pointless “Ajax” widgets.

Now you try it!

[tags]web2.0, games, economist[/tags]

Categories
Blogs and Blogging

Blahg

Gee, was I thrilled when I first realized that, by learning some HTML and buying a modem, I could publish anything I wanted to. Not only could I publish it, but people would see it and respond. My God, those were heady days.

Eleven years I’ve been pecking away at this page, and boy are my frontal lobes tired.

Every day I think about you and what I want to tell you. There’s so much I still want you to know. But work and family enfold me in an octopus grip. When I finally put two free hours together, updating zeldman.com is not necessarily how I want to spend them.

How about you? Still blogging? Still all fired up about it?

[tags]blogs, blogging, inspiration, publishing[/tags]

Categories
Community Publishing

Is this thing on?

Just letting my RSS peeps know that zeldman.com now accepts comments. As of yesterday, actually. All right, then.

[tags]zeldman, wordpress, blog, comments[/tags]