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ALA ? 384: Unsuck Flat UI; Master Digital Project Momentum

A List Apart 384.

Flat UI and Forms

by JESSICA ENDERS

Though some decry flat user interfaces as pure fashion, or as the obvious response to skeuomorphic trends, many designers have embraced the flat approach because the reduction in visual styling (such as gradients, drop shadows, and borders) creates interfaces that feel simpler and cleaner. Trouble is, most flat UIs are built with a focus on the provision of content, with transactional components (i.e., forms) receiving very little attention. So what happens when flat UIs and forms collide? User experiences can, and often do, suffer. Keep your flat forms from failing by using controlled redundancy to communicate difference.

Mastering Digital Project Momentum

by PERRY HEWITT

Digital projects begin in high spirits and tip quickly into miscommunication and crisis. But it doesn’t have to be that way. Extend your early kickoff meeting harmony throughout the life of your projects. By understanding your client’s organizational drivers and key players before the sticky note sessions even begin, you can establish the momentum needed to keep the extended team focused on goals. And by managing stakeholder communications throughout the job, you can avoid land mines, save time and effort in the long run, and deliver a project that satisfies stakeholders, agency, and users alike.

By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

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