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A SXSW Story

One of the things about SXSW Interactive is that you are constantly meeting new people. One day at breakfast, I was introduced to a friend of a friend, who said:

“Your book is dangerous.”

“That’s kind of you to say,” I replied, “but exactly how is Designing With Web Standards dangerous?”

“Oh,” he said. “You didn’t write Rework?”


By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Employer Brand at Automattic. Publisher, AListApart.com & ABookApart.com. Ava’s dad. Pete’s brother (RIP). He/him.

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