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Design Ideas industry Interviews nytimes speaking Standards State of the Web tv Typography Usability User Experience Web Design Web Standards Zeldman zeldman.com

More Zeldman Fun From BigThink

Bigthink.com/jeffreyzeldman is your BigThink channel for all your BigThink Jeffrey Zeldman needs. Now playing at that URL are three Zeldman interview clips for your pleasure:

  1. “Jeff” Zeldman dissects online journalism
  2. “Jeff” Zeldman outlines the history of blogging
  3. “Jeff” Zeldman discusses the future of open source

View early and view often. Happy watching and blogging.

[tags]bigthink, zeldman, jeffreyzeldman, interviews, internet, web, design, history, journalism, online, onlinejournalism, webpublishing, opensource, webstandards[/tags]

Categories
Design

Design Matters

Next time a client says design doesn’t matter, share this with them: Tropicana Line’s Sales Plunge 20% Post-Rebranding (Ad Age).

Categories
Design development Interviews Web Design Web Standards Zeldman

“Jeffrey Zeldman on Open Source Design”

I discuss “open source design” in an excerpt from a long interview at Big Think. The full interview, with a complete transcript, will soon be available there as well.

BigThink’s Merrell Hambleton did a great deal of research prior to conducting the hour-long interview, and was thereby able, not only to probe typical Zeldman topics in greater depth, but also to ask interesting questions outside my comfort zone.

The interview was carried out via Interrotron, a fascinating device invented by Errol Morris.

[tags]bigthink, zeldman, design, webdesign, opensource, standards, webstandards, libraries, jeffreyzeldman, interview[/tags]

Categories
business Community Design development Freelance Self-Employment Small Business Surviving Web Design work Working

“Freelance to Agency” Podcast

PRESENTING the full audio recording of “From Freelance to Agency: Start Small, Stay Small”, a panel at SXSW Interactive 2009 featuring Roger Black (founder of agencies huge and small), Kristina Halvorson (freelancer turned agency head), and Whitney Hess (agency pro turned freelance), and moderated by yours truly.

The panel was about quitting your job (or coping with a layoff), working as a freelancer, collaborating with others, and what to do if your collaboration starts morphing into an agency. We sought to answer questions like these:

  • What business and personal skills are required to start a freelance business or a small agency? Is freelancing or starting a small agency a good fit for my talents and abilities?
  • Is freelancing or starting a small agency the right work solution for me in a scary and rapidly shrinking economy? Can the downsides of this economy work to my advantage as a freelancer or small agency head?
  • I’ve been downsized/laid off/I’m stuck in a dead-end job working longer hours for less money. Should I look for a new job or take the plunge and go freelance?
  • What can I expect in terms of income and financial security if I switch from a staff job to freelancing? What techniques can I use as a freelancer to protect myself from the inevitable ups and downs?
  • How do I attract clients? How much in-advance work do I need to line up before I can quit my job?
  • How do I manage clients? What client expectations that are normal for in-house or big agency work must I deliver on as a freelancer or the head of a small or virtual agency? Which expectations can I discard? How do I tell my client what to expect?
  • Do I need an office? What are the absolute minimum tools I need to start out as a one-person shop?
  • How big can my freelance business grow before I need to recast it as a small agency?
  • What models are out there for starting an agency besides the conventional Inc. model with all its overhead? Which model would work best for me?
  • Who do I know with whom I could start a small or virtual agency? What should I look for in my partners? What should I beware of?
  • If I’m lucky enough to be growing, how do I protect my creative product and my professional reputation while adding new people and taking on more assignments?
  • How big can my agency grow before it sucks? How I can grow a business that’s dedicated to staying small?

Whitney Hess has written a fine wrap-up of the panel, including a collection of tweets raving about it, some of Mike Rohde’s visual coverage, and links to other people’s posts about the panel.

LISTEN to “From Freelance to Agency: Start Small, Stay Small”.

[tags]design, webdesign, podcast, recording, SXSW, SXSWi, SXSWi09, panels, panel, freelance, agency, smallagency, transition, survival, economy[/tags]

Categories
business Design Respect spec tweets Working

On Spec

Spec = asking the world to have sex with you and promising a dinner date to one lucky winner.

(In case you missed my Tweet.)

Comments off. Feel free to respond on Twitter.

[tags]spec, design, business, clientservices, twitter[/tags]

Categories
Design

A List Apart 280

In Issue No. 280 of A List Apart, for people who make websites: Embrace imperfection in design; nurture great content through community building.

Coaching a Community

by LAURA BRUNOW MINER

A key to running successful “social networking sites” is to remember that they’re just communities. All communities, online or off, have one thing in common: members want to belong—to feel like part of something larger than themselves. Communicating effectively, setting clear and specific expectations, mentoring contributors, playing with trends, offering rewards, and praising liberally (but not excessively) can harness your members’ innate desires—and nurture great content in the process.

The Elegance of Imperfection

by DAVID SHERWIN

Asymmetry, asperity, simplicity, modesty, intimacy, and the suggestion of a natural process: these attributes of elegant design may seem relevant only to a project’s aesthetics. But the most successful web designs reflect these considerations at every stage, from idea to finished product. Bring heart to the experiences you create by infusing them with intelligence that transcends aesthetics and reflects the imperfection of the natural world.

Comments off.

Find how to download movies online.

[tags]alistapart, webdesign, community, social networking, design[/tags]

Categories
Design industry Interviews Web Design Web Standards Zeldman zeldman.com

Zeldman on your dial

Join me on Blog Talk Radio at 6:00 PM Eastern Time on Wednesday 1 April 2009.

We will interview best-selling author, designer, and web standards evangelist Jeffrey Zeldman will about his career, his books, and the future of the internet and social media.

Join us live. Bring your questions about web design, web standards, client services, independent publishing, blogging, book authoring, DWWS 3e, or anything else you’d like to talk about.

Comments off.

[tags]design, webdesign, zeldman, radio, interview[/tags]

Categories
business Design development experience people

41 Shades of Blue

The great Douglas Bowman leaves Google:

Yes, it’s true that a team at Google couldn’t decide between two blues, so they’re testing 41 shades between each blue to see which one performs better. I had a recent debate over whether a border should be 3, 4 or 5 pixels wide, and was asked to prove my case. I can’t operate in an environment like that. I’ve grown tired of debating such miniscule design decisions. There are more exciting design problems in this world to tackle.

[tags]DouglasBowman, Google, design[/tags]

Categories
Design links

10 Things They Don’t Teach You in Design School

10 Things They Don’t Teach You in Design School. Via Designmeme. (Sorry for lazy post, but I’m at SXSW Interactive.)

Comments off.

Categories
A List Apart

ALA 279: liquid grids, solid social structures

In Issue No. 279 of A List Apart, for people who make websites: Liquefy your grids and socialize your web apps.

Fluid Grids

by ETHAN MARCOTTE

How awesome would it be if you could combine the aesthetic rigor and clarity of fixed-width, grid-based layouts with the device- and screen size independence and user-focused flexibility of fluid layouts? Completely awesome, that’s how awesome. And with a little cunning and a tad of easy math, ALA’s Ethan Marcotte gets it done. We smell a trend in the offing.

The Elements of Social Architecture

by CHRISTINA WODTKE

While our designs can never control people, they can encourage good behavior and discourage bad. In this excerpt from Information Architecture: Blueprints for the Web 2nd Edition, Christina Wodtke tells us how to make products that delight people and change their lives by remembering the social in social architecture.

Comments off.

[tags]christinawodtke, ethanmarcotte, grids, gridbaseddesign, design, socialnetworking, webapps, alistapart[/tags]

Categories
Design

Logos-a-go-go

Typographic Lock-ups & Enclosures | Type Theory. Gorgeous logos by Brian Miller (with Bill Gardner) of Gardner Design. Via Mr Messina.

Comments off.

[tags]design, graphicdesign, identity, typography, logos, gardnerdesign[/tags]

Categories
A List Apart business Design Publications Publishing Web Design

ALA 278: design for readers; stay alive

In Issue No. 278 of A List Apart, For People Who Make Websites:

In Defense of Readers

by MANDY BROWN

As web designers, we concern ourselves with how users move from page to page, but forget the needs of those whose purpose is to be still. Learn the design techniques that create a mental space for reading. Use typographic signals to help users shift from looking to reading, from skimming along to concentrating. Limit distractions; pay attention to the details that make text readable; and consider chronology by providing transitions for each of the three phases of the online reading experience.

Filling Your Dance Card in Hard Economic Times

by PEPI RONALDS

In space no one can hear you scream, and in a global economic meltdown, no industry—not even web design—is safe. But as a web designer, your skills and products are suited to ride out hard times, as long as you stay busy. Learn the seven steps to (relative) security in good times or bad: 1. Keep clients happy. 2. Know your goals. 3. Use your initiative wisely. 4. Communicate. 5. Put in a full day’s work. 6. Do it right. 7. Find the love.

[tags]mandibrown, pepironalds, design, readers, designforreaders, business, webbusiness, stayinbusiness, recession, tips[/tags]

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Categories
art direction Design development Web Design wordpress

Art direction plug-in for WordPress

If you’ve been longing to follow Jason Santa Maria’s lead and bring real art direction to the no-budget, publish-now medium of the personal website, Noel Jackson‘s Art Direction Plug-in is for you. The plug-in lets you style individual entries in your WordPress blog without hacking the publishing tool or expending energy on time-consuming workarounds.

[tags]art direction, design, webdesign, wordpress, plugins, plug-ins, formatting, CSS, per-post, noeljackson, jasonsantamaria[/tags]

Categories
A List Apart Design development Publishing

ALA No. 277: design, debug, details

In Issue No. 277 of A LIST APART, for people who make websites: Hallvord R. M. Steen and Chris Mills share the lowdown on Advanced Debugging with JavaScript, and Kevin Potts reveals the secrets of successful designers who keep their eye on The Details That Matter.

P.S. You can now follow A List Apart on Twitter.

Comments off.

[tags]alistapart, design, debugging, debugger, chrismills, hallvordsteen, kevinpotts[/tags]

Categories
Happy Cog™ jobs

Happy Cog is hiring: designer wanted

Happy Cog Philadelphia is looking for a full time designer to join our team in Center City, Philadelphia.

We are a web design agency—not a marketing communications firm or a design firm that dabbles in the web. But if you’re the right person for this job, we don’t have to tell you about us.

We seek an exceptionally gifted designer with effective communication and listening skills, as comfortable with clients as with coworkers. You’re the best in your class or at your company, but it doesn’t go to your head. You’re a team player and you recognize that ours is a service business. Be passionate about aesthetics and serious about strategy. You needn’t be front-end code whiz, as long as you understand how design and code interact, and embrace the principles of web standards and accessibility.

The job starts in early April. If you think it’s for you, send your resume, site URL, and persuasive cover letter to hcphilly@happycog.com.

[tags]happycog, design, jobs[/tags]