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3e books CSS Design development DOM DWWS HTML5 javascript Publications Real type on the web Standards State of the Web Typography Usability User Experience Web Design Web Standards webfonts XHTML Zeldman

Am I Blue

Zeldman

Our classic orange avatar has turned blue to celebrate the release of Designing With Web Standards 3rd Edition by Jeffrey Zeldman with Ethan Marcotte. This substantial revision to the foundational web standards text will be in bookstores across the U.S. on October 19, 2009, with international stores to follow. Save 37% off the list price when you buy it from Amazon.com.

Short URL: zeldman.com/?p=2730

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Browsers Fonts spec Standards State of the Web Usability User Experience Web Standards webfonts

Real type, real drag

You must read High Performance Web Sites Blog’s (yes, that’s really it’s name) @font-face and performance if you’re using @font-face to embed web-licensed fonts on sites you design (as I’ve done here).

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An Event Apart Appearances business Chicago cities Design HTML speaking Standards Usability User Experience UX Web Design Web Standards Zeldman

Chicago Sells Out

An Event Apart Chicago, two days of design, code, and content.

An Event Apart Chicago has sold out. If you wanted to join us in Chicago on October 12–13 for two days of design, code, and content, we’re sorry to announce that the show has completely sold out. There’s not a spare seat to be had.

That means, if you don’t already have a ticket, you won’t be able to watch Jason Santa Maria, Kristina Halvorson, Dan Brown, Whitney Hess, Andy Clarke, Aaron Gustafson, Simon Willison, Luke Wroblewski, Dan Rubin, Dan Cederholm, and your hosts Eric Meyer and Jeffrey Zeldman share the latest ideas in design, development, usability, and content strategy.

We’re sorry about that.

But, hey. If you can’t be with us in Chicago next week, please join us in San Francisco later this year. Or come see us in 2010 at any of these fine cities:

Tickets for all our 2010 shows go on sale November 2nd, 2009, and are first-come, first served.

To keep up with the latest AEA doings, become a fan on Facebook, join our Ning social network, or subscribe to our mailing list.

Short URL: zeldman.com/?p=2651

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climate change Code Community Happy Cog™ social networking User Experience UX Web Design Websites work Working Zeldman

Brighter Planet beta

The Happy Cog-designed social network for Brighter Planet is now in public beta. Come on down and kick the tires. Brighter Planet helps you take control of your environmental footprint: measure your climate impact, discover simple ways to reduce it, track your progress, and share your experiences with other people who who want to make a difference.

Happy Cog‘s New York office developed this project. The team:

This truly collaborative project could not have been conceived or completed without the brilliant and generous work of Brighter Planet team members including:

  • CTO Adam Rubin (bio, blog, Twitter)
  • Co-founder and Product Design Director Andy Rossmeissl (Twitter, bio)
  • Senior Systems Engineer Seamus Abshere (bio)
  • Rails developer Rich Sturim (Twitter, bio)

Not only is this young, passionate team dedicated to reducing climate change and all things green, they are also marketing kingpins, shrewd user experience designers, and badass developers.

We love our clients. These folks and this project are dear to us. And it’s a fun way to make a difference. I hope you’ll check out Brighter Planet’s new beta social network.

[tags]brighterplanet, climatechange, beta, site, launch, launches, webdesign, projects, work, happycog[/tags]

Categories
Apple Applications Design Google HTML HTML5 Microsoft User Experience W3C Web Design Web Design History Web Standards

Web standards secret sauce

When Apple chose KHTML rather than Mozilla Gecko as the basis for its Safari browser, some of us in the web standards community scratched our heads. Sure, KHTML, the rendering engine in Konqueror, was open-source and standards-compliant. But, at the time, Gecko’s standards support was more advanced, and Gecko-based Mozilla, Camino, and even Netscape 6 felt more like browsers than Konqueror. Gecko browsers had the features, the comparative maturity, and the support of the standards community. Apple’s adoption of KHTML, and creation of a forked version called Webkit, seemed puzzling and wrong.

Yet, thanks largely to the success of the iPhone, Webkit (Apple’s open source version of KHTML) in the form of Safari, has been a surprising force for good on the web, raising people’s expectations about what a web browser can and should do, and what a web page should look like. Had Apple chosen Gecko, they might not have been able to so powerfully influence mainstream consumer opinion, because the fully formed, distinctly mature Gecko brand and experience could easily have overshadowed and constrained Apple’s contribution. (Not to mention, tolerating external constraint is not a game Apple plays.)

Just how has mobile Safari, a relative latecomer to the world of standards-based browsing, been able to make a difference, and what difference has it made?

The platform paradox

Firefox and Opera were wonderful before any Webkit-based browser reached maturity, but Firefox and Opera were and are non-mainstream tastes. Most people use Windows without thinking much about it, and most Windows users open the browser that comes with their operating system, again without too much thought. This doesn’t make them dumb and us smart. We are interaction designers; they are not.

Thus, the paradox: even though Firefox and Opera offered powerfully compelling visions of what could be accomplished with web standards back when IE6 offered a comparatively poor experience, Firefox and Opera, not unlike Linux and Mac OS, were platforms for the converted. If you knew enough to want Firefox and Opera, those browsers delivered features and experience that confirmed the wisdom of your choice. If you didn’t know to want them, you didn’t realize you were missing anything, because folks reading this page sweated like Egyptian pyramid builders to make sure you had a good experience despite your browser’s flaws.

The power to convert

Firefox and Opera are great browsers that have greatly advanced the cause of web standards, but because they are choices in a space where most people don’t make choices, their power to convert is necessarily somewhat truncated. The millions mostly don’t care what happens on their desktop. It’s mostly not in their control. They either don’t have a choice or don’t realize they have one, and their expectations have been systematically lowered by two decades of unexciting user experience.

By contrast, the iPhone functions in a hot realm where consumers do make choices, and where choices are badges. Of course many people are forced economically to choose the cheap or free phone that comes with their mobile service. But many others are in a position to select a device. And the iPhone is to today’s urban professional gym rat what cigarettes and martinis were to their 1950s predecessors. You and I may claim to choose a mobile device based on its features, but the upwardly mobile (pardon the pun), totally hot person standing next to us in the elevator may choose their phone the same way they choose their handbag. And now that the iPhone sells for $99, more people can afford to make a fashion decision about their phone—and they’ll do it.

Mobile 2.0

Although there were great phones before the iPhone, and although the iPhone has its detractors, it is fair to say that we are now in a Mobile 2.0 phase where people expect more than a Lynx-like experience when they use their phone to access the internet. Mobile Safari in iPhone, along with the device’s superior text handling thanks to Apple and Adobe technologies, is changing perceptions about and expectations of the web in the same way social networking did, and just at the historical moment when social networking has gone totally mainstream.

Oprah’s on Twitter, your mom’s on Twitter, and they’re either using an iPhone or a recently vastly upgraded Palm or Blackberry that takes nearly all of its cues from the iPhone. Devices that copy the iPhone of course mostly end up selling the iPhone, the same way Bravo’s The Fashion Show would mostly make you miss Project Runway if you even watched The Fashion Show, which you probably haven’t.

Safari isn’t perfect, and Mobile Safari has bugs not evident in desktop Safari, but Webkit + Apple = secret sauce selling web standards to a new generation of consumers and developers.

Read more

  • Web Fonts, HTML 5 Roundup: Worthwhile reading on the hot new web font proposals, and on HTML 5/CSS 3 basics, plus a demo of advanced HTML 5 trickery. — 20 July 2009
  • HTML 5: Nav Ambiguity Resolved. An e-mail from Chairman Hickson resolves an ambiguity in the nav element of HTML 5. What does that mean in English? Glad you asked! — 13 July 2009
  • In Defense of Web Developers: Pushing back against the “XHTML is bullshit, man!” crowd’s using the cessation of XHTML 2.0 activity to condescend to—or even childishly glory in the “folly” of—web developers who build with XHTML 1.0, a stable W3C recommendation for nearly ten years, and one that will continue to work indefinitely. — 7 July 2009
  • XHTML DOA WTF: The web’s future isn’t what the web’s past cracked it up to be. — 2 July 2009

[tags]webdesign, webstandards, design, standards, browsers, CSS, webkit, gecko, mozilla, firefox, opera, safari, mobile, mobilesafari, iphone[/tags]

Categories
Interviews Press Publications Publishing reportage reprints Standards Typography Usability User Experience UX Web Design Web Standards wisdom Zeldman zeldman.com

.net interview

There was a point in the 90s when I felt like a sucker for doing HTML and CSS.”

The .net Zeldman interview is available for your downloading pleasure (4.2 MB PDF). For more of the best in web design and development, visit netmag.co.uk.

Update, 27 May 2009

An HTML version of the interview has now been posted on .net’s website.

[tags]webdesign, webdevelopment, magazine, interview, .net, netmag, interview, interviews, zeldman, jeffreyzeldman[/tags]

Categories
A List Apart business Career Design HTML industry Layout User Experience

ALA 284: scaling video, avoiding burnout

In Issue No. 284 of A List Apart, for people who make websites:

Creating Intrinsic Ratios for Video

by THIERRY KOBLENTZ

Have you ever wanted to resize a video on the fly, scaling it as you would an image? Using intrinsic ratios for video and some padding property magic, you can. Thierry Koblentz shows us how.

Burnout

by SCOTT BOMS

Does every day feel like a bad day? Blurry boundaries between work and home, and the “always on” demands of the web can lead to depression and burnout. Learn the signs of burnout and how to maintain your bliss.

And don’t miss this issue’s Editor’s Choice:

The ALA Primer: A Guide for New Readers

by ERIN LYNCH

New to A List Apart? Welcome! ALA’s own Erin Lynch suggests a few good places to start reading. (Originally ran: September 12, 2006.)

Comments off.

Categories
A List Apart Advocacy art direction business CSS Design development Fonts Happy Cog™ HTML Ideas industry Interviews Layout Publications Publishing Standards State of the Web Typography Usability User Experience UX Web Design Web Standards Working XHTML

ALA 282: Life After Georgia

In Issue No. 282 of A List Apart, For People Who Make Websites:

  • Can we finally get real type on the web?
  • Does beauty in design have a benefit besides aesthetic pleasure?

Real Fonts on the Web: An Interview with The Font Bureau’s David Berlow

by DAVID BERLOW, JEFFREY ZELDMAN

Is there life after Georgia? We ask David Berlow, co-founder of The Font Bureau, Inc, and the ?rst TrueType type designer, how type designers and web designers can work together to resolve licensing and technology issues that stand between us and real fonts on the web.

In Defense of Eye Candy

by STEPHEN P. ANDERSON

Research proves attractive things work better. How we think cannot be separated from how we feel. The next time a boss, client, or co-worker scoffs at the notion that beauty is an important aspect of interface design, point their peepers here.

A List Apart explores the design, development, and meaning of web content, with a special focus on web standards and best practices.

[tags]alistapart, type, typography, realtype, truetype, CSS, beauty, design, aesthetics[/tags]

Categories
art direction books Community content creativity CSS Design downloads Free Happy Cog™ HTML Ideas industry Information architecture jobs Layout Publications Publishing reprints State of the Web The Essentials The Profession Tools Typography Usability User Experience UX W3C Web Design Web Standards Websites Working writing Zeldman

“Taking Your Talent to the Web” is now a free downloadable book

Taking Your Talent To The Web, a guide for the transitioning designer, by L. Jeffrey Zeldman. Hand model: Tim Brown.

RATED FIVE STARS at Amazon.com since the day it was published, Taking Your Talent to the Web (PDF) is now a free downloadable book from zeldman.com:

I wrote this book in 2001 for print designers whose clients want websites, print art directors who’d like to move into full–time web and interaction design, homepage creators who are ready to turn pro, and professionals who seek to deepen their web skills and understanding.

Here we are in 2009, and print designers and art directors are scrambling to move into web and interaction design.

The dot-com crash killed this book. Now it lives again. While browser references and modem speeds may reek of 2001, much of the advice about transitioning to the web still holds true.

It’s yours. Enjoy.

Oh, yes, here’s that ancient Amazon page.


Short Link

Update – now with bookmarks

Attention, K-Mart shoppers. The PDF now includes proper Acrobat bookmarks, courtesy of Robert Black. Thanks, Robert!

Categories
architecture Blogs and Blogging business Design findability HTML Ideas industry Information architecture links Publications Publishing Respect Standards State of the Web twitter Usability User Experience UX Web Design Web Standards Websites

Tiny URL, Big Trouble

Joshua Schachter explains how URL shorteners like TinyURL, bit.ly, etc., originally created to prevent long URLs from breaking in 1990s e-mail clients, and now used primarily as a means of monetizing someone else’s content, are bad:

  • They “add another layer of indirection to an already creaky system, [making what] used to be transparent … opaque,” slowing down web use by adding needless lookups, and potentially disguising spam.
  • Shorteners “steal search juice” from the original publishers. (For example, with the Digg bar and Digg short URL, your content makes Digg more valuable and your site less valuable; the more content you create, the richer you make Digg.)
  • “A new and potentially unreliable middleman now sits between the link and its destination. And the long-term archivability of the hyperlink now depends on the health of a third party.”

And more. Via Merlin Mann.

Anyone who creates web content should read Joshua’s post. I’m sold and will dial way back on my use of the zeldman.com short URL. The question remains, what to do when you need to paste a long, cumbersome link into a 140-character service like Twitter. (If you do nothing, Twitter itself will shorten the link via TinyURL.)

[tags]URL, URLshortener, JoshuaSchachter, redirect, abstraction, Digg, findability, searchjuice, SEO[/tags]

Categories
Design Ideas industry Interviews nytimes speaking Standards State of the Web tv Typography Usability User Experience Web Design Web Standards Zeldman zeldman.com

More Zeldman Fun From BigThink

Bigthink.com/jeffreyzeldman is your BigThink channel for all your BigThink Jeffrey Zeldman needs. Now playing at that URL are three Zeldman interview clips for your pleasure:

  1. “Jeff” Zeldman dissects online journalism
  2. “Jeff” Zeldman outlines the history of blogging
  3. “Jeff” Zeldman discusses the future of open source

View early and view often. Happy watching and blogging.

[tags]bigthink, zeldman, jeffreyzeldman, interviews, internet, web, design, history, journalism, online, onlinejournalism, webpublishing, opensource, webstandards[/tags]

Categories
Design development Survey User Experience UX Web Design Web Standards

State of the web

Web designers and developers power the global economy, but almost nothing is known about who we are, where we live, how we work, what tools we use.

The A List Apart survey (2007 survey, 2007 detailed findings, 2008 survey) of over 32,000 full-time, part-time, and freelance web designers, developers, and related user experience professionals began answering questions about who works in this field, where we are located, which kinds of businesses and organizations employ us, under which titles we work, what we earn, how satisfied and secure we are, and so on.

Complementing this information, in 2008 Web Directions North conducted a State of the Web 2008 survey of designers, developers, and other web professionals to find out more about our philosophies, technologies, and best practices. The findings include details and analysis of all responses to over 50 questions. You can read all the questions, download the complete (anonymized) set of responses, read detailed analysis, and more.

What percentage of your peers who took the survey use JavaScript for Ajax communication with the server? What percentage don’t use JavaScript at all? How many still test their sites in IE 5.0? The answers to dozens of questions like these await you.

[tags]webdirections, survey, webdesign, webdevelopment[/tags]

Categories
Design Education Ideas industry User Experience UX Web Design

MFA Interaction Design deadline

Today, January 15, marks the first application deadline for students to apply to the MFA Interaction Design program at School of Visual Arts. The school will continue to accept applications on a rolling admissions basis as space allows, but don’t count on spaces staying open long—the program is limited to fifteen students. An application timeline shows what students can expect between today and April.

In a city that also boasts Parsons, Pratt, and Cooper Union, New York’s School of Visual Arts holds a unique place. There are no full-time professors; instead, faculty are drawn from the ranks of New York’s top full-time practitioners. They are working designers, art directors, painters, sculptors, and so on. Sal Devito, a creative director for whom I was privileged to work in the 1990s, is a legendary SVA instructor; so is Milton Glaser.

As you would expect, the faculty of the MFA Interaction Design program includes some of the brightest people in user experience. (By some fluke, I am also a faculty member.) Liz Danzico, former experience director of Happy Cog Studios, chairs the program.

A good education is hard to find. When it comes to web and interaction design, it’s almost impossible. I’m honored to be one of the faculty in the School of Visual Art’s MFA Interaction Design program, and look forward to teaching and learning there.

[tags]design, interactiondesign, MFA, program, SVA, schoolofvisualarts, newyork, NYC, lizdanzico[/tags]

Categories
A List Apart An Event Apart art direction Boston Chicago cities Code conferences content CSS Design development eric meyer events Happy Cog™ links Redesigns San Francisco Seattle Standards User Experience UX Web Design work Zeldman

An Event Apart redesigned

There’s a new aneventapart.com in town, featuring a 2009 schedule and a reformulated design. I designed the new site and Eric Meyer coded. (Validation freaks, only validator.nu is up to the task of recognizing the HTML 5 DOCTYPE used and validating against it; the validator.w3.org and htmlhelp.com validators can’t do this yet. Eric chose HTML 5 because it permits any element to be an HREF, and this empowered him to solve complex layout problems with simple, semantic markup. Eric, I know, will have loads more to say about this.)

Family branding concerns drove the previous design. Quite simply, the original An Event Apart site launched simultaneously with the 2005 redesign of A List Apart. Jason Santa Maria‘s stripped-down visual rethink was perfect for the magazine and is imitated, written about, and stolen outright to this day. It was a great design for our web magazine because it was created in response to the magazine’s content. It didn’t work as well for the conference because its design wasn’t driven by the kind of content a conference site publishes. But it was the right conference design for 2005 because the goal at that time was to create a strong brand uniting the long-running web design magazine with the new web design conference that sprang from it.

New goals for a new environment

In 2009, it’s less important to bolt the conference to the magazine by using the same layout for both: by now, most people who attend or have thought about attending An Event Apart know it is the A List Apart web design conference. What’s important in 2009 is to provide plenty of information about the show, since decisions about conference-going are being made in a financially (and psychologically) constricted environment. In 2005, it was enough to say “A List Apart has a conference.” Today more is needed. Today you need plenty of content to explain to the person who controls the purse strings just what you will learn and why a different conference wouldn’t be the same or “just as good.”

The redesign therefore began with a content strategy. The new design and new architecture fell out of that.

Action photos and high contrast

The other thing I went for—again, in conscious opposition to the beautifully understated previous design—was impact. I wanted this design to feel big and spacious (even on an iPhone’s screen) and to wow you with, for lack of a better word, a sense of eventfulness. And I think the big beautiful location images and the unafraid use of high contrast help achieve that.

Reinforcing the high contrast and helping to paint an event-focused picture, wherever possible I used action shots of our amazing speakers holding forth from the stage, rather than the more typical friendly backyard amateur head shot used on every other conference site (including the previous version of ours). I wanted to create excitement about the presentations these brilliant people will be making, and live action stage photos seemed like the way to do that. After all, if I’m going to see Elvis Costello perform, I want to see a picture of him onstage with his guitar—not a friendly down-to-earth shot of him taking out the garbage or hugging his nephews.

So that’s a quick overview of the redesign. The store is now open for all four shows and the complete Seattle show schedule is available for your viewing pleasure. I hope to see some of you in 2009 at our intensely educational two-day conference for people who make websites.

[tags]aneventapart, design, redesign, relaunch, webdesign, conference, events, HTML5, ericmeyer, zeldman[/tags]

Categories
A List Apart business client services content User Experience UX Websites work Working writing

ALA 274: The emerging content strategist

In Issue No. 274 of A List Apart, for people who make websites: a website without a content strategy is like a speeding vehicle without a driver. Learn why content matters and how to do it right.

Content-tious Strategy

by JEFFREY MACINTYRE

Every website faces two key questions: 1. What content do we have at hand? 2. What content should we produce? Answering those questions is the domain of the content strategist. Alas, real content strategy gets as little respect today as information architecture did in 1995. MacIntyre defines the roles, tools, and value of this emerging user experience specialist.

The Discipline of Content Strategy

by KRISTINA HALVORSON

It’s time to stop pretending content is somebody else’s problem. If content strategy is all that stands between us and the next fix-it-later copy draft or beautifully polished but meaningless site launch, it’s time to take up the torch—time to make content matter. Halvorson tells how to understand, learn, practice, and plan for content strategy.

And, in EDITOR’S CHOICE, from July 31, 2007:

Better Writing Through Design

by BRONWYN JONES

How is it that the very foundation of the web, written text, has taken a strategic back seat to design? Bronwyn Jones argues that great web design is not possible without the design of words.

[tags]contentstrategy, content, strategy, content strategy, web, webcontent, webdesign, userexperience, writing, editorial, Kristina Halvorson, Jeffrey Macintyre, Bronwyn Jones, alistapart[/tags]