37signals’ Jason Fried live today on The Big Web Show
I have known 37signals CEO Jason Fried since he was a young copywriter who reminded me of me, only smarter and more confident. Like many of you, with a mixture of awe and pleasure, I have watched him change our industry, along with book publishing and business generally. Dan Benjamin and I are delighted to announce the mercurial Mr Fried as our guest on The Big Web Show. Join us today, 1 July 2010, for the live taping at 1:00 PM ET.
Jason’s official bio is brief, but he can write at length when he wishes: see Rework, Getting Real, and Defensive Web Design, each a classic, and to each of which he was principal co-writer and guiding force. Besides saying no to meetings, contracts, and VC money, Jason and 37signals are famous for godfathering a speedy, iterative form of web application design; for gifting the industry with Ruby on Rails; for creating a suite of beloved (yes, really) business productivity web apps; for mastering and then abandoning client services in favor of making stuff; for somehow, in the midst of all that busyness, churning out tons of fine content on their popular blog; and for being roommates with the equally fantastic Coudal Partners.
Can’t wait to interview Jason Fried in front of a live internet audience today. Hope you’ll join us.
The Big Web Show is taped live in front of an internet audience every Thursday at 1:00 PM ET on live.5by5.tv. Edited episodes can be watched afterwards (often within hours of taping) via iTunes (audio feed | video feed) and the web.
Join us for a lively discussion as we talk about designing and coding for the likes of the Sundance Film Festival and New York Magazine, and the joys of responsive web design, working remotely, and swearing profusely on Twitter. We may even get Ethan’s take on Microsoft’s dazzling new IE9.
As always, watch and participate in the live broadcast by tuning to live.5by5.tv at the appointed time.
“Here it is, our next Web Trend Map. No Metro lines, no URLS. This time, it’s the 140 most influential people on twitter, sorted by #name #handle #category #influence #activity. Plus: When they started tweeting and what they first said. …”
Where does the data come from?
“We analyzed the data in our Web Trend Engine (30gigs), got a sneak peek into the top 100 list from the Max Planck Institute PDF Twitter research team (200KB), we talked to Twitter directly, and we asked our audience to make sure that we get international tweeters in there as well.”
Morning finds me bound by train for Boston, capital of Massachusetts, land of Puritans, patriots, and host of the original Tea Party. Center of high technology and higher education. Where the John Hancock Tower signs its name in the clouds, and the sky-scraping Prudential Tower adds a whole new meaning to the term, “high finance.” Beantown. Cradle of liberty, Athens of America, the walking city, and five-time host to An Event Apart, which may be America’s leading web design conference. (You see what I did there?)
Over 500 advanced web design professionals will join co-host Eric Meyer and me in Boston’s beautiful Back Bay for two jam-packed days of learning and inspiration with Dan Cederholm, Andy Clarke, Kristina Halvorson, Jeremy Keith, Ethan Marcotte, Jared Spool, Nicole Sullivan, Jeff Veen, Aarron Walter, and Luke Wroblewski.
If you can’t attend the sold-out show, which begins Monday, May 24, you can follow the live Tweetage via the souped-up, socially-enriched, aesthetically tricked out new version of A Feed Apart, whose lights go on this Sunday, May 23. Our thanks to developers Nick Sergeant, Pete Karl II, and their expanded creative team including Steve Losh and Ali M. Ali. We and they will have more to say about the project soon. For now, you can always read our 2009 interview with Nick and Pete or sneak a peek on Dribbble.
See you around The Hub or right here on the world wide internets.
Web Design and Fitness
Three times a week I work out hard with a trainer at a gym. It’s like sex. I don’t mean it feels good. On the contrary, it hurts. And I don’t mean there’s cuddling after. What makes my hard workouts like sex is that they’re followed by a spacey bliss in which there is no atom of desire. When I’m lying on that post-workout stretching table, gazing vaguely at the ceiling, Christina Hendricks could sashay by wearing a G-string made of thousand dollar bills and carrying a plate of spaghetti, and there’s nothing I would want from her.
Our industry rewards long hours in the cubicle and for many of us, it shows—especially as we get older.
Sometimes I wonder whether I became soft because of what I do, or chose what I do because it suits a lifestyle in which “physical activity” means answering the door when the pizza guy arrives.
For years I worked out three times a week, but with no results—partly because I didn’t know what I was doing, and the rest because when it got tough or boring, I quit. Hence the trainer.
The good client
My trainer tells me what to do next and I just do it. She’s the expert, I’m the client. I value her wisdom and experience and try to make each session a learning experience as well as a cardiovascular one.
I’m fortunate to have had good and bad clients. I know how to be a good client. The real value of a client services relationship isn’t what happens during the hours when client and consultant work together; it’s about what happens after. Like everything meaningful in life, the client services relationship is about change.
We don’t create taxonomies, layouts, content strategies and templates as a one-time deal, so the client’s content and design can be frozen in amber. We create them so the client has a framework for continuing to evolve their website into the future, with or without our help. Good clients know this. And they also know that, regardless of time and budget, we can’t do everything for them.
They know that it’s better to concentrate on getting a few things right than to try to cram every conceivable wish and feature into their time with us. Trying to do everything is a way to achieve nothing. Focus, concentration and form are what’s important. Consistency is what’s important. It’s all about the process. As in client services, so at the gym. End analogy.
Modest goals, steady commitment
I’m never going to look like Arnold, and that’s not my goal. My goal is to live a bit longer, and to enjoy life more. I already enjoy walking upstairs a lot more than I used to. Even when I’m alone on a Sunday afternoon, I’m more likely to do something physical (even if it’s just taking a photo walk instead of sitting at the computer) than I was two months ago.
And when I do sit at the computer, I’m more alert, more focused, less likely to need an artificial stimulant to get through my day.
There’s nothing special about what I’m doing, except that I’m doing it. Some old friends and some people I work with inspired me by their example. To them, thanks. Also to my ex, who advised me to give myself this gift.
Starting this weekend, I’ll be in Boston for An Event Apart. Travel usually translates to bad (i.e. overly rich) eating, which can undermine a fitness regime. Between creamy Boston clam chowder and the piles of candies and cakes with which our event planner Marci punctuates An Event Apart sessions, temptation will be everywhere. And while I can’t promise to be perfect, I will strive to put my heart before my sweet tooth.
Big Web Show Today
Live today at 1:00 PM Eastern, watch Jeremy Keith, author of HTML5 For Web Designers, discuss markup and other matters with Dan Benjamin and me on The Big Web Show. Your live calls are welcome.
WHEN MANDY BROWN, Jason Santa Maria and I formed A Book Apart, one topic burned uppermost in our minds, and there was only one author for the job.
Nothing else, not even “real fonts” or CSS3, has stirred the standards-based design community like the imminent arrival of HTML5. Born out of dissatisfaction with the pacing and politics of the W3C, and conceived for a web of applications (not just documents), this new edition of the web’s lingua franca has in equal measure excited, angered, and confused the web design community.
Win free copies of HTML5 For Web Designers on Gowalla!
Watch Jeremy Keith discuss HTML5 with Dan Benjamin and me live on The Big Web Show this Thursday at 1:00 PM Eastern.
There are other books about HTML5, and there will be many more. There will be 500 page technical books for application developers, whose needs drove much of HTML5’s development. There will be even longer secret books for browser makers, addressing technical challenges that you and I are blessed never to need to think about.
But this is a book for you—you who create web content, who mark up web pages for sense and semantics, and who design accessible interfaces and experiences. Call it your user guide to HTML5. Its goal—one it will share with every title in the forthcoming A Book Apart catalog—is to shed clear light on a tricky subject, and do it fast, so you can get back to work.
It’s only Wednesday but we already have our link of the week. Although they call it merely a “quick write-up” (and it is a fast read), iA’s mini-compendium of design insights before and after the appearance of the iPad at their office should be required reading for all web, app, and/or interaction designers.
In the equivalent of a breathlessly quick seminar presentation, iA discusses typographic resolution and feel; the effect of the device’s brilliant contrast on readability; the kitsch produced by rigorously adhering to Apple’s “make it 3D” guidelines; whether metaphors work; and more—all of it well worth far more than the little time it will take you to absorb.
In particular, I call your attention to the section entitled, “Interaction Design: So What Works?” Although intended as a guideline to producing well-tuned iPad apps, it also works splendidly as a mini-guide to creating better websites, much like Luke Wroblewski’s brilliant “Mobile First” presentation at last week’s An Event Apart, which carried a similar message:
The limited screen estate and the limited credit on the number of physical actions needed to complete one task (don’t make me swipe and touch too often), pushes the designer to create a dead simple information architecture and an elaborate an interaction design pattern with a minimal number of actions. This goes hand in hand with the economic rule of user interaction design: Minimize input, maximize output.
Since the smallest touch point for each operation is a circle of the size of a male index finger tip, we cannot cram thousands of features (or ads!) in the tight frame; we have to focus on the essential elements. Don’t waste screen estate and user attention on processing secondary functions.
We found that the iPad applications we designed, made it relatively easy to be translated back into websites. The iPad could prove to be a wonderful blue print to design web sites and applications. If it works on the iPad, with a few tweaks, it will work on a laptop.