Rated Five Stars at Amazon.com since the day it was published, “Taking Your Talent to the Web” is now a free downloadable book from zeldman.com:

• Download the front cover! (TIFF image, 1.8 MB)
• Download the book! (PDF, book galley, 9.5 MB)

I wrote this book in 2001 for print designers whose clients want websites, print art directors who’d like to move into full–time web and interaction design, homepage creators who are ready to turn pro, and professionals who seek to deepen their web skills and understanding.

Here we are in 2009, and print designers and art directors are scrambling to move into web and interaction design.

The dot-com crash killed this book. Now it lives again. While browser references and modem speeds may reek of 2001, much of the advice about transitioning to the web still holds true.

It’s yours. Enjoy.

Update – now with bookmarks

Attention, K-Mart shoppers. The PDF now includes proper Acrobat bookmarks, courtesy of Robert Black. Thanks, Robert!

Tags: design, webdesign, TYTTTW, takingyourtalenttotheweb, zeldman, jeffreyzeldman, book, instruction, artdirection, printtoweb

Filed under: CSS, Community, Design, Free, HTML, Happy Cog™, Ideas, Information architecture, Layout, Publications, Publishing, State of the Web, The Profession, Tools, Typography, UX, Usability, User Experience, W3C, Web Design, Web Standards, Websites, Working, Zeldman, art direction, books, content, creativity, downloads, industry, jobs, reprints, writing

Once more, Coudal Partners has handicapped the Fifth Annual Morning News Tournament of Books. “Place your $20 bet and help us buy a truckload of new books for underprivileged kids.”

Each bet costs $20 and all the money bet will go to First Book, “a nonprofit organization with a single mission: to give children from low-income families the opportunity to read and own their first new books.” Last year we bought 5076 new books for kids and we want to smash that record this year.

Happy Cog, Crush + Lovely, Metafilter, 37signals, and Field Notes are proud matching sponsors. Shouldn’t your super-cool company be on this list?

Tags: firstbook, coudal, happycog, themorningnews

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Filed under: Happy Cog™, books

Almost everyone I know who is serious about the internet and has spent more than a few years working on web stuff has read John R. Sundman’s novel, Acts of the Apostles, your everyday story of bioengineering, Gulf War Syndrome, Trojan Horses, and millennium cultists. (If you haven’t yet read this classic underground thriller cum paranoid fantasy, do yourself a favor; it’s pretty great.)

Now Sundman has come out with a new book, The Pains, with illustrations by Cheeseburger Brown. Sundman’s third novel owes its genesis to a single sentence written in his online diary: “I woke up this morning with a pain in my body that felt like it might be a soul gone bad.” Through a process that makes sense to writers, that sentence turned into this book:

The Pains is a story of faith in a world that appears to be falling apart. It tells the story of Norman Lux, a 24-year-old novitiate in a religious order, who becomes afflicted with something akin to stigmata.

The complete text and illustrations are on wetmachine.com, freely available for download under a creative commons license. Sundman is now taking orders for the soon-to-be-printed book. You can order by PayPal/credit card or by check.

Tags: sundman, johnsundman, thepains, actsoftheapostles, cheapcomplexdevices, publishing, writing

Filed under: books, writing

Early tomorrow, I leave for San Francisco. Headed into my laptop bag, along with my MacBook, are…

• An iPod Classic containing 8624 “songs” (I like music) and 46 “movies.” Sample titles: A Mighty Wind, A Night at the Opera, Helvetica, Kiki’s Delivery Service, Lost in Translation, North by Northwest, Rushmore, Spirited Away, Stardust Memories, Stranger Than Paradise, Swing Time. The iPod also provides two days of interstitial music for the conference.
• Power and stage adapters for all gear.
• The latest issue of Macworld.
• One or more novels (haven’t decided which; I always travel with at least one great book I’ve read before, and it’s always a new experience).

In my carry-on bag, in place of the usual dress shoes and gym shoes, I’m packing Crocs. It’s not my normal travel or presentation attire, but my foot (although much better) is still a bit out of whack, and you’ve gotta do what you’ve gotta do.

See some of you in San Francisco and the rest of you here and there.

Tags: sanfrancisco, airtravel, iphone, ipod, apple

Filed under: An Event Apart, Apple, Design, San Francisco, Travel, air travel, books, business, cities, conferences, content, development

My first book didn’t sell very well but it had an effect on people’s hearts. Web designers around the world circulated a single copy of Taking Your Talent to the Web, adding their autographs, drawings, photos, and other verbal and visual messages to every page—even the covers and spine.

While unpacking from the office move, I found this special world-traveled copy of the book and snapped a few pages at random. Some people who signed this book went on to do amazing things on the web. Others lowered their profiles but continued to do work of quality and significance. Still others simply disappeared. (At least they disappeared from the worldwide web design community.) I love every one of them. Thank you all again.

A photo spread on Flickr Around the Word with Web Talent.

Tags: webdesign, community, talent, takingyourtalenttotheweb, newriders, publishing, book, books, zeldman, writing, dreamless

Filed under: Blogroll, Community, Design, Ideas, Web Design, Zeldman, art, art direction, books, content, creativity, experience, industry, people, work, writing

In the spring and summer of 1961, several hundred brave Americans—the Freedom Riders—entered Southern bus and train stations to challenge their segregated waiting rooms, lunch counters, and bathrooms.

Breach of Peace is a new book, and website, that honors their courage and attempts to tell their story—a “photo-history told in images old and new.”

Author Eric Etheridge traveled America meeting, interviewing, and photographing surviving Freedom Riders, usually in their homes. The initial result of his three years of work and research is a compelling book of portraits and stories, now available for pre-order. (I’ve read the galleys.)

A tremendous amount of material did not fit into the book. The website will document those additional facts and stories.

Presently, during its soft launch, the site is limited to a blog, but already the blog is compelling. Read Barnett to Kunstler: What If Your Daughter Married One? and you’ll see what I mean.

Although it documents some of the vilest aspects of American racism, the website is primarily a tribute to the courage of several hundred Americans, black and white, male and female, who defied the prejudice of their time, risking their freedom and lives to advance the cause of justice.

Filed under: books, poverty, war, peace, and justice

Everyone a writer, everyone a publisher, everyone a citizen journalist.

Everything that could be digital would be. Content wanted to be free. Then we had to get paid. But animated smack-the-monkey ads were so declassé. Ch-ching, Google AdSense, ch-ching, The Deck advertising network, ch-ching your ad network here.

Everyone a writer, everyone a publisher, everyone a citizen journalist, ch-ching.

First the writers and designers did the writing. Then the non-writers who had something to say did it. Then the people with nothing to say got a MySpace page and the classy ones switched to Facebook.

And ch-ching was heard in the land. And the (not citizen) journalists heard it, and it got them pecking into their Blackberries and laptops.

And then the writers and designers, ashamed at rubbing shoulders with common humanity, discovered the 140-character Tweet and the Tumblr post. No stink of commerce, no business model, nothing that could even charitably be called content, and best of all, no effort. Peck, peck, send.

When you’ve flown that far from Gutenberg, the only place to travel is back.

Enter Lulu, all slinky hips and clodhoppers. Self-publishing is the new blogging. No more compromises. No more external deadlines. No more heavy-handed editors and ham-fisted copyeditors. No more teachers, lots more books.

You don’t need distribution, you’ve got PayPal. You don’t need stores: there’s only two left, and nobody buys books there, anyway. You don’t need traditional marketing. Didn’t we already prove that?

Got book?

Tags: blogging, editing, publishing, self-publishing, writing, writers

Filed under: Ideas, Publishing, Tools, books, industry, reportage, twitter, writing

A few days ago, Douglas Vos of Dearborn, Michigan, created a Designing With Web Standards group in Facebook just to see what would happen. Don’t get me wrong: It’s not like he started a group about moss formations or watching paint dry. Doug has read both editions of the book twice, and is a big fan of standards-based design. He started the group because he was interested in web standards and he wanted to understand, from the inside, how such groups function and grow in Facebook.

At this moment, the group has 422 1,142 members, seven wall posts, eleven discussion topics, three photos, one video, and two links. I wrote a post there today about my upcoming web standards talk at BusinessWeek.

I am curious whether the new group will become a passive affinity group or something more.

By passive affinity group, I mean the kind of group people join to show they belong—and then don’t do much, if anything, once they’ve joined. For instance, hundreds of thousands of people joined a Facebook group in support of the monks’ protest in Burma. Everyone who joined supports free speech and democracy, but only a tiny handful of group members create content or begin initiatives. For the few who are active, membership in the Burmese monk support group is an act of political and spiritual engagement. But for most members, it’s passive. This is true of all social groups (online and off) and nearly all human activities.

If people who incorporate web standards in their work join the DWWS Facebook group as an act of affinity, that’s fine and dandy, and it will be in some small way a measure of the progress of web standards as a movement or discipline. But the group could do more. Much more.

For instance, the group could track large-scale conversions to web standards and accessibility among corporate or government websites. It could also track backsliding, such as the infamous British Disney site, redesigned for standards compliance and accessibility by Andy Clarke at the beginning of the 2000s, and then redesigned back to tables and cruft by a successor web agency.

The group could track which schools and universities are using Designing With Web Standards and other “web standards” texts in their design or web curricula.

The Web Standards Project used to keep track of such things when I was running it, and I used to keep track of them here, as well; but I can’t do it any more, and The Web Standards Project doesn’t seem to be doing it either (probably because The WaSP is busy with other activities).

Maybe that’s where you come in.

It’s just a group on Facebook, but it could do some good.

Tags: dwws, designing with web standards, facebook, zeldman, books

Filed under: Applications, Standards, books, facebook

“It’s becoming a bedroom community for people who work on Wall Street,” the Wife says of our beloved Manhattan. While the housing market everywhere else incurs gangrene, prices here are sky-high and climbing. A new condo goes up every three seconds and an angel does not get his wings.

When I moved to New York City in 1988, it was possible to find a rent-stabilized apartment in the East Village, Kips Bay, and plenty of other places—to live an artist’s life, or a drunkard’s, while securing a semblance of middle class security and stability. People moved here to pursue music careers, acting careers, writing careers, anything that didn’t pay. Some even painted. They could live here indefinitely while the market ignored their talent.

Today the city is cleaner and safer, but a small one-bedroom in an indifferent neighborhood costs over a million dollars. It’s not just the poor and the old who are getting priced out. Not just the working class. Not even just the middle class. New York is still a melting pot, but its ingredients are changing as the city squeezes out all but the richest rich.

Brooklyn is where many families have moved and many creative people with or without families are moving, but Brooklyn’s prices are no better. You get a little more space for the same obscene truckload of cash, and you pay for it in subway mileage.

Any reasonable person who does not already own a place and is not fabulously wealthy would catch the first bus out of town and not look back. But if Osama bin Laden could not chase us off this island, neither will the lesser abomination of insanely high and continuously escalating housing prices.

Throwing our first stake in the ground, we have enrolled our daughter in a fine preschool. And when the newly-out-of-rent-stabilization but still-below-market rental lease I have ridden since 1990 finally ends next year, we intend to buy. Don’t ask me how we’ll do it. I only know that we will.

Which brings me to God and the knocking sound.

I awoke this morning to a quiet, insistent, knocking, high-pitched and hollowly wooden—as if a tiny woodpecker were signaling from the back of our bedroom’s bookshelves.

(I actually awoke to our little dog’s barking, something he never does. He also peed twice on the floor, something else he never does. And threw up all over our gorgeous white Flokati rug. But that isn’t part of the God story.)

When a person who has not been particularly spiritual enters a spiritual program, odd things begin happening. Atheists call these things coincidences. For instance, an addict in a big city fearfully attends his first Narcotics Anonymous meeting. Chairing the meeting is the guy with whom he first bought dope. Programs like NA and AA are rife with such incidents.

The Wife is in a very different sort of program, but it is spiritual, and it concerns really living your life. Yesterday in that program, she and a friend focused on the notion of our owning a home, even though it seems impossible here. Before bed last night, she said we could start the process of finding a home by taking an action as simple as reading Home Buying For Dummies.

So this morning, there is this knocking sound. It’s not coming from the bureau. It’s not coming from the desk. It’s not electrical. There’s no big truck out on the street causing the windowpanes to rattle. The sound is insistent. We cannot localize its source or account for it logically.

Doors cover part of a bookshelf. Searching for the source of the sound, the Wife opens the doors. Out falls a book: Home Buying For Dummies.

And as she picks up the book, we both notice that the sound has stopped.

Filed under: books, cities, dreams, family, glamorous

The Economist profiles Mena Trott

Of late, The Economist has been paying greater attention to the web, undoubtedly because investors are doing likewise. The magazine even gets some things right. It’s great to see a hard-working innovator like Six Apart’s Mena Trott get profiled in the magazine’s business section. I only wish the journalist who profiled Ms Trott could have laid off the condescending sexism. (”Girly whim?”) Why don’t they tell us what she was wearing?

Jubilee Center

This free after-school program for kids from kindergarten to sixth grade is “the only after-school and summer safe haven for children in Hoboken’s public housing neighborhood—a neighborhood with a history of violent crime and drug-related arrests.” ’Tis the season for giving (not that poverty ever goes out of season); support the Center!

simplebits redesign

Gorgeous.

Ten Worst Internet Acquisitions Ever

Amusing.

IconBuilder 8.1 (free update)

The Photoshop plug-in for favicon makers and icon bakers. Released 16.Nov.06. Free upgrade for registered users.

Things Designers Want for Christmas

Greg Storey of Airbag Industries builds hisself a Christmas store using Amazon’s new “astore” technology. I’ve been longing to do the same thing.

Judge: Make Bills Recognizable to Blind

“The [U.S.] government discriminates against blind people by printing money that all looks and feels the same, a federal judge said Tuesday in a ruling that could change the face of American currency.” Hat tip: Sean Jordan.

Slashdot reviews DWWS2e

Trent Lucier writes:

If you’ve browsed the web design section of any bookstore lately, you’ve seen him staring at you. The blue hat. The mustache. The blinding neon background. He’s Jeffrey Zeldman, publisher of the influential web development magazine, ‘A List Apart’ and author of the book Designing With Web Standards (DWWS). The first edition of the DWWS was published in 2003, and now 2006 brings us an updated 2nd edition. In a market flooded with XHTML, CSS, and web standards books, is DWWS 2nd Ed. still relevant?

I love it that they think I have a moustache.

Tags: links, sixapart, menatrott, hoboken, afterschool, simplebits, dancederholm, design, web2.0, accessibility, airbag

Filed under: Accessibility, Design, Publishing, Six Apart, Tools, Zeldman, books, industry, links, war, peace, and justice