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Design dreams glamorous

The Theme Line of Dr Moreau

I DREAMED I was designing an identity system for the mad scientist Dr Moreau, who kept changing his ridiculously long theme line after I’d arranged the type. “No, no, no! I’m not saving life, I’m creating it!”

By Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek.

Designer at Automattic, Inc. Co-Founder, An Event Apart. Publisher, A List Apart & A Book Apart. Author. Father. He/him.