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Bear Shot in Design Studio

New office mascot: @zeldman rocking a bear costume - by Phillip Reyland

“New office mascot: @zeldman rocking a bear costume” by Phillip Reyland. Photographed at A Space Apart, NYC.

Bear suit courtesy of Shopify. No animals were harmed. Happy Twenty-Thirteen, everybody.

By Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek.

Designer at Automattic, Inc. Co-Founder, An Event Apart. Publisher, A List Apart & A Book Apart. Author. Father. He/him.