Facebook goes native

“IF I WERE advising them on these decisions, I would have had them look at what people actually want from Facebook — fast access to their friends’ photos and posts — and … helped them design an HTML5 web experience that actually works for mobile.”

.net magazine: Facebook iPhone app to go native By Tanya Combrinck on June 28, 2012

4 thoughts on “Facebook goes native

  1. I’ve not been regaled with so many tales of woe (re iOS/Android app dev) since the halcyon days of IE6.

    Take that, walled gardens!

  2. Did Tanya pay you to write the article for her, or did she just realize that she had nothing more to say on the subject than you did?

  3. The old hybrid app is a perfect example of poor product decisions. They chose what is easier to maintain for their engineers over a superior user experience. In the mobile world, UX trumps.

  4. Well said Rick, although I would simplify your thoughts to “In the world, UX trumps.” Poor experiences are more identifiable in a mobile environment, but great experiences are critical regardless of medium.

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