Designing Fun – A List Apart

HOW DO YOU DEFINE FUN on the web? Fun means different things to different people. Debra Levin Gelman says that to create fun, we need to allow users to create, play, and explore. Learn how to help your client define fun, rank its importance on their site, and user test it to create a delightful experience, regardless of whether you’re designing for suits and ties or the sandbox crowd: A List Apart: Articles: Designing Fun.

Illustration by Kevin Cornell for A List Apart.