20 May 2010 4 pm eastern

BWS4: Content Strategy

The final cut of The Big Web Show “Episode 4: Content Strategy,” recorded in front of a live internet audience earlier today, is now online for your viewing pleasure.

Hosted, as always, by Dan Benjamin and me, this episode features Kristina Halvorson, CEO, Brain Traffic and author, Content Strategy for the Web (New Riders, 2010); and Erin Kissane, content strategist, Happy Cog, and author, Incisive.nu. It’s 60 minutes of insights to die for! Brainpower like you’ve never! Don’t miss it.


Filed under: content strategy, Interviews, people, podcasts, State of the Web, The Big Web Show

6 Responses to “BWS4: Content Strategy”

  1. Chad M said on

    Really getting a lot out of Episode 3! Great stuff. Really looking forward to Episode 4.

  2. Evren Kiefer said on

    I love The Big Web Show! It is the only show I allow myself to listen to in the middle of my English Master’s exams preparation. As I listen to you and your guests I constantly rediscover my passion for these technologies and this craft. Best Wishes.

  3. John Lascurettes said on

    To get into content strategy is it required to be pixishly hawt while being wicked smart?

  4. Dan Benjamin said on

    @Chad – thanks for listening!

    @Evren – We’re honored.

    @John – it’s not required, but it seems to help. Maybe if you do it long enough, you begin to notice transformative changes, like the spice users in Dune.

  5. John Sweden said on

    BWS4 – great job and congratulations to Jeffrey, Dan, Erin and Kristina!

    I very much enjoyed listening, watching, learning.

  6. Jeffrey Zeldman said on

    Thank you, John S.

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