Categories
37signals Design SXSW

A SXSW Story

One of the things about SXSW Interactive is that you are constantly meeting new people. One day at breakfast, I was introduced to a friend of a friend, who said:

“Your book is dangerous.”

“That’s kind of you to say,” I replied, “but exactly how is Designing With Web Standards dangerous?”

“Oh,” he said. “You didn’t write Rework?”


By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

Got something to say?

Discover more from Zeldman on Web and Interaction Design

Subscribe now to keep reading and get access to the full archive.

Continue reading