Categories
Design links style Web Design Web Design History Websites

The new old minimalists

Is minimalism in web design back, or did it just never go away?

The earliest websites were minimal in the extreme, but without the style and flair to make a virtue of their simplicity. 37signals and Kottke pioneered the combination of simplicity with deft design sense. Cardigan made it art.

Although it is never popular, never the dominant trend, rarely wins design awards, and almost never earns acclaim from designers, design stripped down to its essentials is always a good idea, and especially on the web, where every byte counts. We salute the old and new practitioners of minimalist web design, and solicit your thoughts on pioneers or present practitioners who combine a minimalist aesthetic with significant design chops.

[tags]design, webdesign, minimalism, history, web design history[/tags]

By Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek.

Principal & Creative Director, Automattic, Inc. Founder & Publisher, A List Apart. Co-founder, An Event Apart design conference. Publisher & co-founder, A Book Apart—brief books for people who design, write, and code. Have written two books, notably Designing With Web Standards, 3rd Edition. Faculty, MFA, Interaction Design program, School of Visual Arts, NY. Host, The Big Web Show. But what I really want to do is direct.