Without my permission, Technorati has stuck my photo and its logo in the sidebar of my site’s front page.
Technorati, when it works, provides useful services to blogs and their readers, such as the ability to track third-party responses to a post. (Google Blog Search works the same street, and refreshes more frequently.)
Technorati also indexes “authority,” which is its word for popularity as determined by the number of Technorati users who mark your site as a favorite.
Sooner or later, almost everyone with a blog “claims” it on Technorati by inserting a small piece of JavaScript into their template.
Until recently, that small piece of JavaScript helped Technorati keep track of your site, and that was all it did.
You could configure the script to show your picture and Technorati’s logo but you didn’t have to, and I chose not to.
Technorati called the script an “embed.”
In the last few days, Technorati apparenty converted its “embeds” to “widgets.”
Widgets do more than embeds, and I’m sure they’ll delight some blog owners. But I am not delighted. I wasn’t asked, or even notified. Through investigation (AKA random clicking) I found the widgets page and “customized” my widget not to show my photo and Technorati’s logo (i.e. I manually opted out of something I had previously already opted out of).
Except the opt-out didn’t take. My photo and Technorati’s logo are still stuck in my front page’s sidebar.
I’ll give Technorati a few days to clear its cache (or its head). If there’s still junk in my sidebar come Monday, then it’s adios, Technorati.
[tags]technorati, widgets, opt-in, opt-out, blogs, blogging, blogosphere[/tags]