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My friend Flickr

Design, usability, and the high bar.

My Flickr Pro account has returned, along with the vanished photos and sets. Welcome back, photos! I’ve also learned a few things:

  • Flickr emails users before their accounts expire. They therefore emailed me, although the message didn’t reach me. (Using Flickr mail in addition to traditional email would help avoid heartache.)
  • As a Pro account nears its expiration date, Flickr posts warnings on your home page, advising you of the coming purge and suggesting you top off the account before it ends. I didn’t see these warnings because I never log into my home page; I go straight to my photo page. You never know what a user will do.
  • Discreet warnings were also placed on the photo page, I’m told. I didn’t notice them, possibly because their posting coincided with big changes to the Flickr interface. The designer who formatted the warnings may also have erred on the side of understatement. Designing error and warning messages is tough. Make them too big and users gripe; too small, and nobody sees them.

It will be interesting to see if Flickr changes the way it reacts to a lapsed Pro account in the future. Here’s hoping.

Most sites I use (and a few I’ve had a hand in creating) cause frustration because of poorly considered usability and design decisions. A very few sites, products, and applications delight us precisely because their design and usability are so good. Flickr is one of these rare delights. Like Apple, it is a company whose occasional lapses (or seeming ones) bug us, even as we forgive (or barely notice) the screwups and mediocrity of other companies. We hold these companies to a higher standard. But, hey, they’re the ones who set it.

By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

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